Brand Manager

Job Title: Brand Manager
Work Timings: 10:15 am - 7:15 pm
Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off)
Location: Lower Parel & Andheri, Mumbai (5 minutes from Railway Station)
Reports to: VP - Marketing
Work Mode: 100% Work from Office
Age Criteria: Up to 35 years

Why IIDE:

At IIDE, we aim to cultivate a dynamic and innovative environment where your ideas can make an impact. As a leader in digital education, we offer competitive compensation, opportunities for growth, and the chance to work with a talented team. Join us and play a key role in shaping the future of our brand and the digital marketing industry.

About the Role:

As the Brand Manager at Lower Parel & Andheri, Mumbai, you will be responsible for strengthening and maintaining IIDE's brand identity. You will lead a creative team, oversee multi-channel marketing efforts, and drive impactful branding strategies to align with the company's vision.

What You'll Do:

Brand Strategy and Leadership:

• Develop and implement brand strategies aligned with IIDEs goals and vision.
  
• Ensure brand consistency across online and offline platforms.
  

Campaign and Team Management:

• Lead and manage multi-channel marketing campaigns.
  
• Supervise and mentor a team of 10+ creative marketing professionals.
  

Brand Communications:

• Oversee all brand communications to ensure alignment with IIDE’s tone and identity.
  
• Collaborate with internal teams and external vendors to execute top-notch branding initiatives.
  

Event and Video Management:

• Manage end-to-end execution of marketing and sales events, including communication and logistics.
  
• Oversee production and delivery of marketing videos, from scripting to final output.
  

Performance Monitoring:

• Monitor and analyze the performance of campaigns and events to refine future strategies.
  

Requirements

Must-Have:

• Experience: 4–6 years of experience in brand management, marketing, or related fields.
  
• Technical Expertise: Strong understanding of digital marketing and branding principles.
  
• Leadership Skills: Proven experience in managing and motivating creative teams.
  
• Communication: Exceptional written and verbal communication skills.
  
• Organizational Skills: Demonstrated ability to manage multiple projects and execute campaigns successfully.
  

Should Have:

• Detail-Oriented: A keen eye for detail to ensure high-quality outputs.
  
• Results-Driven: A strong focus on achieving measurable outcomes.
  
• Collaborative: Ability to work effectively with cross-functional teams.
  

Nice to Have:

• Innovation: Capability to introduce fresh ideas and innovative branding strategies.
  
• Performance Analysis: Experience in analyzing campaign data and making data-driven decisions.
  
• Adaptability: Ability to excel in fast-paced and dynamic environments.
  

If you are a visionary leader with a passion for brand management and creative innovation, we would love to hear from you. Apply now and join our mission to shape the future of digital marketing education.