Senior Executive - Public Relation - BFSI Advertising (3-8 yrs)

An integrated communications and a creative agency is looking for you.

Please find below the details.

Job Description:

Job Title: The Public Relations Sr.Executive

Location: Worli-Mumbai, India

Experience: 3-9 years

Work Mode: 5 days a week

The Public Relations Sr.Executive will be part of account management teams and will help manage client and media relationships, communication planning, execution and reporting efforts.

The role:

- Execute multiple client operations, including media advisories and reports.

- Assist the team in keeping track of stories, industry events and preparing media pitches.

- Execute PR campaigns aligned with client objectives and brand messaging across various platforms including mainstream, social media and new media.

- Cultivate and maintain strong relationships with media outlets, journalists, and influencers to secure press coverage across various platforms.

- Prepare first draft of press releases, articles, and other engaging content to effectively communicate client stories and key messages.

- Coordinate and manage events, press conferences to enhance brand visibility and media engagement.

- Track media coverage, analyze campaign performance, and prepare comprehensive reports showcasing results and recommendations for improvements.

- Support new business acquisitions from research and analysis to preparing pitch presentations.

Requirements and eligibility:

- Master's/ bachelor's degree in mass communication/ PR/ Journalism from a reputed institute, or an MBA in Marketing.

- Experience with a PR agency.

- Strong verbal and written communication skills as well as strong interpersonal skills.

- Excellent time management and organizational skills.

- Ability to work in a fast-paced environment with tight deadlines.

- Continuous learning approach towards business and understanding the core sector and media trends.

Remuneration will be at par with industry standards and in line with your qualifications and experience.

We are an equal opportunity employer. That means a qualified applicant will be considered without regard to caste, religion, gender identity, sexual orientation, race, disability or age. We believe diverse teams are good ones.

If you enjoy solving communication challenges of corporates, building credible relationships with clients, media and the relevant ecosystem and savour a non-hierarchical, collegiate culture with the below details:

1. Current CTC
2. Expected CTC
3. Notice Period
4. Current Location
5. Years of experience in Communications or Advertising agency
6. Years of experience in Public Relations
7. Percentage of your Integrated communications experience:
a) Traditional
b) Digital

8. Name of your clients
9. Client's domain:
10.Summary of your overall PR experience
11. Years of experience in BFSI sector