Hiveminds Innovative - Manager - Search Engine Marketing (4-5 yrs)

About the job:

What are we looking for?

We are seeking an experienced candidate with 4-5 years of expertise in Google Ads, Facebook Shopping Ads, and UAC, preferably from an agency background.

Role Overview:

- We are hiring an SEM manager to manage all pay-per-click (PPC) marketing activities.

- As a Search Engine Marketing (SEM) manager, you will oversee paid search campaigns across Google, Yahoo, and Bing, along with other search and display marketing platforms.

- The ideal candidate will effectively manage the paid search budget and collaborate with the SEO and marketing teams to maximize ROI, drive traffic, and acquire customers.

Responsibilities :

- Execute tests, collect and analyze data, and identify trends and insights to achieve maximum ROI in paid search campaigns.

- Track, report, and analyze website analytics and PPC initiatives and campaigns.

- Manage campaign expenses while staying on budget, estimating monthly costs, and reconciling discrepancies.

- Optimize ad copy and landing pages for paid search engine marketing campaigns.

- Conduct ongoing paid keyword discovery, expansion, and optimization.

- Research and analyze competitor advertising links.

About HiveMinds :

HiveMinds is a full-service digital marketing agency and part of the Madison Group.

Over the past 11 years, we have played a pivotal role in the exceptional growth of several startups that are now unicorns.

Our clients span across regions such as India, UAE, USA, and Malaysia, and industries like insurance, education, food tech, health tech, cryptocurrency, FMCG, and appliances.

At HiveMinds, we have dedicated teams specializing in Google Ads, Facebook, Amazon Marketplace, Flipkart, and native advertising platforms.

Our offices are located in Bangalore (headquarters), Mumbai, Delhi-NCR, and Dubai.

Join us to be part of a dynamic and innovative digital marketing team