Strategist - Sales (3-5 yrs)

Job Summary:

The Sales Strategist is a key member of the Sales & Business Development team responsible for developing and executing effective sales strategies to achieve revenue targets and drive business growth.

This role requires a strong understanding of market dynamics, competitive landscapes, and customer needs.

The ideal candidate will be a highly analytical and strategic thinker with excellent communication, presentation, and interpersonal skills.

Key Responsibilities:

Market Research & Analysis:

- Conduct in-depth market research and analysis to identify new market opportunities, target customer segments, and competitive advantages.

- Analyze market trends, competitor activities, and customer behavior to inform sales strategies and tactics.

- Develop and maintain accurate and up-to-date market intelligence reports.

Sales Strategy Development:

- Develop and implement comprehensive sales strategies aligned with company objectives and market conditions.

- Define target markets, customer personas, and value propositions.

- Develop and refine sales processes, methodologies, and tools.

- Establish key performance indicators (KPIs) and track progress towards sales goals.

Sales Forecasting & Planning:

- Develop accurate sales forecasts and budgets.

- Conduct sales pipeline analysis and identify potential bottlenecks.

- Plan and allocate resources effectively to maximize sales productivity.

Sales Enablement:

- Develop and deliver sales training programs to equip sales teams with the knowledge and skills necessary to succeed.

- Provide ongoing support and coaching to sales representatives.

- Develop and maintain sales collateral, including presentations, proposals, and case studies.

Customer Relationship Management:

- Build and maintain strong relationships with key customers and stakeholders.

- Identify and address customer needs and concerns.

- Collaborate with cross-functional teams (e.g, marketing, product development) to ensure customer satisfaction.

Competitive Analysis:

- Monitor competitor activities and analyze their strengths and weaknesses.

- Develop strategies to differentiate the company and gain a competitive advantage.

Qualifications

- Education: Master's Degree in Business Administration (MBA) with a focus in Marketing, Sales, or a related field.

- Experience: 3-5 years of relevant experience in sales strategy, business development, or a related field.

Skills:

- Analytical & Strategic Thinking: Strong analytical and problem-solving skills with the ability to think strategically and develop innovative solutions.

- Market Research & Analysis: Expertise in market research methodologies, data analysis, and competitive intelligence.

- Sales Forecasting & Planning: Proven ability to develop accurate sales forecasts and budgets.

- Sales Enablement: Experience in developing and delivering sales training programs.

- Communication & Presentation: Excellent written and verbal communication, presentation, and interpersonal skills.

- Project Management: Strong project management skills with the ability to prioritize tasks and meet deadlines.

- Data Analysis & Reporting: Proficiency in data analysis and reporting tools (e.g, Excel, Salesforce, Tableau).

- Customer Relationship Management: Ability to build and maintain strong customer relationships.

- Technical Skills: Proficiency in Microsoft Office Suite and other relevant software