Head - D2C Growth - Personal Care Business (4-8 yrs)

Our client, a leading Personal Care D2C brand, is on the lookout for a dynamic and visionary Head-D2C Growth to spearhead the growth of their direct-to-consumer business. If you're passionate about driving revenue, optimizing customer experiences, and leading high performing teams, this could be the perfect opportunity for you.

Location: Delhi/NCR

Working Days: Alt. Saturday

Key Responsibilities:

- Lead the development and execution of a comprehensive D2C strategy to drive revenue growth, customer acquisition, and retention, ensuring alignment with business goals.

- Identify and capitalize on growth opportunities across emerging markets, platforms, and customer segments to expand the brand's reach.

- Oversee and optimize performance marketing strategies, ensuring budgets are effectively allocated to maximize ROI across all channels.

- Drive conversion rate optimization (CRO) initiatives to improve website performance, enhance customer journeys, and increase revenue.

- Design and implement retention strategies, loyalty programs, and personalized engagement tactics to enhance customer lifetime value and reduce churn.

- Monitor market trends, competitor strategies, and consumer behaviors to adjust business plans and maintain a competitive edge.

Key Requirements:

- Bachelor's degree in Business, Marketing, or a related field; MBA preferred.

- 4+ years of leadership experience in D2C or eCommerce roles, with a focus on strategic growth and team management.

- Proven track record of driving business growth through strategic planning and data-driven decision-making.

- Strong leadership and communication skills, with the ability to collaborate effectively across multiple departments.

- In-depth understanding of customer acquisition, retention strategies, and building long-term customer relationships.