Heights Events - Business Development/Marketing Role (1-2 yrs)

JD FOR BUSINESS DEVELOPMENT EXECUTIVE

Business Development : As a Business Developer in ATL, BTL Marketing, outdoor media, space sale for car display activation and brand promotion plan, your job responsibilities would include:

- Developing strategies and plans to increase brand awareness and sales through Above-The-Line (ATL) and Below-The-Line (BTL) marketing activities.

- Identifying potential clients and developing relationships with them to sell advertising space for the car display activation and other brand promotion activities.

- Negotiating contracts and pricing with clients, ensuring that all parties are satisfied with the terms of the agreement.

- Identifying and analyzing market trends to develop new marketing campaigns that will appeal to target audiences.

- Overseeing the implementation of campaigns, monitoring their effectiveness, and modifying them as needed.

- Working closely with the creative and design teams to develop compelling promotional materials, including print and digital ads, social media campaigns, and marketing collateral.

- Liaising with external vendors to ensure that all marketing materials are produced to the highest standard and delivered on time.

- Collaborating with senior management to develop long-term business plans and strategies that align with company goals and objectives.

- Maintaining up-to-date knowledge of industry trends, competitors, and best practices in marketing and advertising.

Overall, your role as a Business Developer in ATL, BTL Marketing, outdoor media, space sale for car display activation, and brand promotion plan will be to drive brand awareness and sales through innovative marketing campaigns and effective client management.