Haleon - National Customer Marketing Manager - IIM/ISB/FMS/MDI/XLRI (8-14 yrs)

Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special.

KEY RESPONSIBILITIES

- Design & Own General trade customer marketing strategy

- Own periodic communication / content to region teams

- Own end to end process of managing

- Trade Spend Management

- Retailer & Channel loyalty

- Enabling & Supporting Field force effectiveness

- Drive on ground & in store activations

- Work with category teams on AOP, NPI launches, periodic reviews

- Work with alternate channels to address & capture new demand opportunities

- Work with expert marketing team to ensure sufficiency of funding for the entire pharmaceutical value chain

- Be a part of the overall forecasting process

- Drive time bound projects from time to time

Basic Qualifications:

- MBA from a Tier 1 business school

- Progressive experience of 8-10 years in Indian FMCG landscape

- Necessarily including at least one full tenure role as an Area sales manager

- Followed by most recent experience in the domain of Trade / Customer / Shopper marketing

- Regional / Channel / Category customer marketing experience in the current role is most desired