Lead Generation Specialist - B2B Marketing Services (4-5 yrs)

Responsibilities:
-
Develop and execute lead generation strategies for B2B marketing services.

- Research and identify potential clients through various channels (Outreach campaigns, Account based marketing, email campaigns, LinkedIn, etc.).

- Qualify leads and nurture relationships to convert prospects into customers.

- Manage and track leads using CRM tools, ensuring timely follow-ups.

- Collaborate with the sales and marketing teams to optimize lead generation campaigns.

- Monitor, analyze, and report on lead generation performance and ROI.

Requirements:

- 4-5 years of experience in lead generation, with a focus on B2B.

- Experience using CRM systems (e.g., HubSpot, Salesforce).

- Strong communication, negotiation, and relationship-building skills.

- Proven ability to manage multiple projects and meet deadlines.

- Familiarity with digital marketing strategies and tactics.