Deputy Trade Activation Manager- Pharmacy

Role Overview

Lead account activation and execution of brand strategies, roll out campaigns, promotion calendar and on-ground activations to drive sustainable brand consumption and sales growth for Independent Pharmacy Accounts under the supervision of the Trade Activation Manager India working closely with the Prescription Channel Sales Head.

Job Requirement

• Education: Bachelor's Degree in Marketing or Business or similar and Master’s degree would be an added advantage.
• Work Experience: Minimum 3-4 years continuous experience in trade activation management role for Pharma/FMCG company. Candidates with exposure of handling Chain Pharmacy accounts shall be preferred.
• Required pre-requisites skills/experience for this position: Proficiency with MS Office suite & knowledge acquired in channel marketing or retailer activations

Skills & Attributes Requirement

• Ability to practice and techniques related to Promoters, Merchandisers i.e. offline retailing (Standalone Pharmacy)
• Experience in Trade Marketing function in FMCG background
• Key account management skills with ability to build relationships with key customers
• Expert communication skills, both verbal as well as written
• Expert understanding of different components of offline commerce