Digital Marketing Associate

Eshwari Biztech India Pvt Ltd, HQ in Bangalore are expanding business & looking for self motivator, dynamic, passionate, competent capable to lead from the front and set an example to others with good communication skills

Job description

As a Digital Marketing Associate , you will be responsible for developing and implementing our Social and Digital Media strategies in order to increase our online presence and improve our marketing efforts.

Job role:

Youll be responsible for conceiving, driving and implementing initiatives to increase brand presence and improve product adoption. Candidates will work in one or more of the following areas: Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Social Media Optimization, Content Marketing, and Email Marketing.

Responsibilities:

• Designing social media campaigns, creating social media content, and answering customers comments or questions (Facebook, Twitter, LinkedIn, Instagram).
• Managing the official website and writing content for the companys blog or website.
• Creating content for mail diffusion (newsletter) or online diffusion.
• Follow-up and improvement of SEO.
• Helping the marketing team to follow up and improve the digital marketing strategy.
• Identifying and implementing strategies for increasing site traffic through organic search listings.
• Measure the performance of digital marketing efforts using various web analytic tools.
• Work on the day to day management of website performance applicable automation of SEO tagging
• Manage all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks
• Work with the performance marketing team to ensure SEO best practices are properly implemented on the website
• Manage adwords and other paid channels
• Set targets and build strategies to help achieve them
• Develop and implement campaigns to better lead quality and beat the competition
• Perform data analysis around web traffic and other key metrics
• Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
• Draw meaningful conclusions from campaign data and identify potential opportunities for improvement
• Communicate with team members on campaign developments, timelines, and results

Requirements:

• This position is for freshers with relevant Bachelors degree only
• Excellent written skills in English.
• Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics
• Experience working with data

Agile, collaborative, positive attitude, and flexible.