Digital Marketing Executive

Role & responsibilities

*Develop and execute comprehensive social media strategies that align with the company's overall marketing objectives.

* Design, create, and manage engaging content across all social media platforms.

* Build and maintain strong relationships with media outlets, influencers, and industry leaders to secure coverage and enhance the brands public image.

* Track and analyze social media and PR metrics, providing regular reports and using insights to optimize future strategies..

* Work closely with marketing, sales, and design teams to ensure all social media and PR efforts are aligned with broader business goals.

Preferred candidate profile

* A degree in Marketing, Communications, Public Relations, or a related field is preferred.

* Experience in social media management and public relations, preferably within the luxury or lifestyle sector.

* Strong content creation and copywriting skills, with a keen eye for detail and aesthetics.

* Proficiency in using social media analytics tools and the ability to interpret data to inform strategies.

* A creative thinker with the ability to generate innovative ideas for content and campaigns.

* Excellent verbal and written communication skills.

* Up-to-date with the latest industry trends, social media platforms, and digital marketing practices.

*Ability to work well in a team and with the senior management.

*Flexibility to work weekends and holidays as needed.

Perks and benefits

*Over the years, Cane Boutique has made its mark in the Indian furniture market, working closely with many big architects and designers on various prestigious projects. You will get exposure to meet and work closely with them as well.

*We are a team of young and motivated individuals, eager to learn and grow throughout. You will be part of a talented and fun team here at Cane Boutique.

*You will be working closely with the owners of the company, with an everyday interaction with them and the senior management. This allows lots of exposure and rapid personal growth and development of the candidate.