Territory Sales Manager - Rural

Sales & Collection

• Plan and achieve annual budget & collection, ROD plan deployed for the branch
• Achieve product wise, category wise monthly Sales targets for the branch
• Ensure sales phasing for the month 7th(10%), 14th (25%),21st (40%),ME(100%)
• Drive new/focus product in the branch
• Improve premium contribution of the total sales

Channel

• GTM for each territory covering Trade Partners
• Continuously Monitor & Improve Channel Partner Health Dealer, Distributor, Superstockist
• Network expansion, correction & Channel management strategies for each product, town category.
• Top 50 retailers of the assigned area to be catered directly
• Plan to maximize reach (ND,WD) in all town categories
• Drive channel finance for your channel partners
• Sales activation plan, BTL activities including CP meets & brand positioning.

Process & Automation

• Drive Process Improvement initiatives & effective implementation in branch Tally Patch, Easy DMS, Field Assist, Dealer Portal etc

People

• Execute Cross functional efficiency between Sales, Service, Finance, Logistics, Product Manager, trade marketing for smooth functioning of branch.
• Appoint DSMs - Review & train them for peak performance

OPERATIONS

• Coordinate C & F / warehousing operations as per laid down policies.
• Ensure Stock liquidation and min. stock levels as per sales forecasting

Competitor Analysis

• Market Information system
• Competition Analysis, analytics for forecasting and new product developments