Cozentus - Marketing Lead (5-10 yrs)

Marketing Lead

About Cozentus:

We aim at unlocking the logistic industry growth potential by bridging the technology innovation gaps with a focus on new-age tech solutions. We manifest our goal through custom applications, yielding ROI for our customers. With our domain experience, we catalyze speed and agility in our delivery systems.

Role & Responsibilities:

Role:

The role demands the person is to be a hands-on leader with a proven track record in the software services or product sector, and extensive experience in crafting successful marketing campaigns across a variety of channels.

Core Responsibilities:

- Developing GTM (Go-To-Market) Strategies

- Content Strategy Development

- Mapping Customer Journey

- Packaging and Positioning Services

- Lead Magnet Creation

- Mapping Customer Buying Journey

- Brand Positioning

- Industry Trends Tapping

- Collateral Development

- SM Strategy and Digital Marketing

Behavioral Competencies:

1. Analytical Thinking

2. Attention to Detail

3. Communication Skills

4. Adaptability

5. Collaboration