CoinCrowd - Brand Manager (5-11 yrs)

Position: Brand Manager

About Us:

CoinCrowd is an innovative fintech company offering a crypto platform for seamless payments, crypto vouchers, trading, portfolio management, real-time market data, breaking news, and powerful analytics.

Website: https://coincrowd.com/

Domain: Finance, Blockchain, Crypto

Role: Permanent Full-Time Employment

Job Location: Remote

Key Responsibilities:

- Brand Strategy Development: Develop, implement, and manage a comprehensive brand strategy to position the company as a leader in its industry.

- Campaign Management: Plan and execute brand marketing campaigns, ensuring alignment with the overall marketing strategy.

- Market Research: Conduct market analysis to understand customer behavior, preferences, and trends, using insights to refine branding efforts.

- Brand Consistency: Ensure brand consistency across all touchpoints, including digital platforms, print materials, product packaging, and internal communications.

- Collaboration: Work closely with cross-functional teams (marketing, product development, sales, etc.) to integrate brand strategies across all business activities.

- Content Development: Oversee the creation of compelling and consistent brand messaging and storytelling that resonates with the target audience.

- KPI Management: Set, monitor, and analyze key performance indicators (KPIs) to measure the success of branding initiatives.

- Brand Partnerships: Identify and build strategic partnerships and collaborations to enhance brand visibility and reach.

- Reputation Management: Monitor and manage the brand's reputation online and offline, addressing any potential issues proactively.

Key Qualifications:

- Bachelor's degree in Marketing, Business Administration, or a related field.

- Proven experience as a Brand Manager or similar role, preferably in Media.

- Strong understanding of branding principles, marketing strategies, and consumer behavior.

- Experience with market research tools and techniques.

- Excellent communication and presentation skills.

- Proficient in using marketing tools and software (e.g., Google Analytics, Adobe Creative Suite, etc.).

- Creative thinker with strong problem-solving skills.

- Ability to manage multiple projects and meet deadlines.

- Experience in digital marketing and social media branding is a plus.

Why Join Us?

Opportunity to shape and grow a recognizable brand in a competitive industry.

Collaborative and innovative work environment.

Professional development opportunities.