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Assistant Manager - Digital Marketing
5-8 years
Gurgaon / Gurugram
1 vacancy
Assistant Manager - Digital Marketing
Chhatrapati Shivaji International Airport
posted 7hr ago
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Key skills for the job
Job Description
- MBA/ PGDM in Marketing or related field
- 5-8 Years experience in Marketing
- Excellent communication skill.
- Very good knowledge of Microsoft office.
- Preferably knowledge of Real Estate Marketing or Agency
- Experience in handling agencies
- Good knowledge of marketing strategies, channels, and branding.
- Knowledge of Power BI, Microsoft Excel and Power Point Presentation
- End to end execution of performance marketing campaign with multiple agencies starting from defining media plan to quotations to analysing the same.
- Maintaining track of the campaign including spend vs leads.
- Coordination with Digital Agency for Social/SEO/Content/Blog/Website/ Landing Pages etc.
- Preparing monthly calendars for social handles and other content.
- Monitoring the online content and coordination with agency to manage negative/positive content.
- Knowledge of SFDC is must for API integration and campaign creations.
- Advertisement creations and Report generation in SFDC.
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc. ).
- Working with graphic designer / agency to develop required creatives for digital campaigns.
- Working with influencers to get the maximum reach.
- Drive SEO, SMO (or SEM) and Performance Marketing Campaign (International & Domestic) for lead generation with knowledge of web Analytics and web design.
- Knowledge of SFDC and its integration with third party tools will be an additional advantage
- Develop and implement targeted Digital Campaigns
- Plan, manage and execute various online events/webinars
- Monitor, review, measure and report the effectiveness of all digital campaigns activities
- Determine and manage the digital campaigns budget with focus on cost and quality
- Collaborate with the sales function to understand specific targets and requirements
Employment Type: Full Time, Permanent
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