Area Sales Manager - FMCG (8-15 yrs)

We are looking one candidate for "Area Sales Manager-GT" with one of our leading clients into Home Care products.

Required Skill Set:

Area Sales Manager - FMCG/Food/Beverages

- Drive business planning for the area by cascading monthly sales targets for the area to Sales Executives and Sales Officers while defining road-map for target achievement

- Develop road-map to achieve Sales targets for the area focusing on coverage expansion, distributor-wise plans and logistics plans

- Provide inputs for manpower planning for Sales Executives and Sales Officers

- Deploy Sales Strategy for the area by maximizing revenue achievement through the defined mix of Sales Channels

- Drive achievement of Primary and Secondary sales targets through addition of new distributors, developing existing accounts and building a robust Sales & Distribution infrastructure

- Develop coverage expansion plans and guide subordinates in driving achievement of the same; appoint and train new distributors in the area as per the planned number of distributors

- Guide team in building relationships with channel partners; proactively participate in building relationships with critical partners

- Drive visibility initiatives and trade promotions in line with the marketing plan of the branch

- Drive implementation of applicable trade promotions for the Branch as per guidelines from Branch Manager

- Track competitor's field activities and identify ways to counter them

- Interact with distributors on a regular basis and seek feedback; address any grievances in a timely and prompt manner