Heavyline Sales Specialist - East

Qualification : Technical Graduate /Post Graduate

Location: Kolkata

Experience :

10-15 years + of Experience in Construction Industry and good Product knowledge of Heavy Line Products like 22Ton Class Excavators , Grader and Dozer.

Sales experience in handling Retail and Mining / corporate Customer Profile .

Sales planning and implementing Strategies to achieve sales Targets .

Experience in Customer relationship Management / Client service skills

Managing direct and Indirect Sales Team of Dealers.

Good written and verbal communication skills and computer knowledge .

Willingness to travel and work with Regional Sales Team / Dealer sales Team in India .

Role and Responsibility

Sales Strategy

Increasing sales revenue through machine and attachment sales for 22T Excavator

Development of business Plan and Sales Strategy/ forecast for the targeted Market to achieve sales goal.

Territory and Dealer sales Team Development

Improving the participation rate and Market share of Excavator

Customer Relationship Management -Retail and Mining /Key accounts for Heavy Line Products like Graders and Dozers .

Develop plans to acquire new customers and New Segments /applications .or Clients

Marketing & Product Strategy :

Product Positioning in Various Market and different segments

Lead Conversion from numerous Marketing channels

Participation in Product Demonstration in different segment

Customer Engagement through Customer meet /Road show /Exhibitions /Plant Visit.

Collaborate with internal teams, such as sales, marketing, and product development, to ensure client needs are met and Coordinate with cross-functional teams to deliver customized solutions to clients. Provide regular updates and reports on account activities, sales performance, and market trends

Market Intelligence :

Stay updated on Industry trends, market conditions and competitors activities

Gather Market intelligence and customer feedback to identify new opportunities and improve product /service offerings

Analyse data and generate insights to support business decision and sales strategies

Product Pricing Strategy and Policy

Competency Development :

Coaching and performance monitoring of Dealer Sales Team

Developing Company Business Manager on Product and Segment

Technical and Commercial Training

Dealer Sales Process and Data Management