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3.7

based on 142 Reviews

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6 Bewakoof Jobs

Sr. Executive - Category - Brands on Bewakoof

2-5 years

Bangalore / Bengaluru

1 vacancy

Sr. Executive - Category - Brands on Bewakoof

Bewakoof

posted 10d ago

Job Role Insights

Flexible timing

Job Description

Position: Sr. Category Executive- Brands on Bewakoof (BOB)

Reporting Manager: Associate Director (BOB)

Experience Required:

Minimum of 2+ years of relevant experience.

Category Strategy Development:

  • Conduct in-depth market research to understand consumer behaviour, competitor

landscape, and industry trends.

  • Develop comprehensive category strategies aligned with overall business objectives,

including sales targets, profit goals, and product assortment.

  • Identify growth opportunities within the category and develop plans to capitalize on

them.

Vendor Management:

  • Establish and manage relationships with key vendors, negotiating pricing, terms, and

product availability.

  • Monitor vendor performance and identify areas for improvement.
  • Collaborate with vendors to develop new products and optimize existing offerings.

Product Assortment Management:

  • Analyse sales data to identify best-selling products and slow-moving items.
  • Optimize product mix based on customer demand and profitability.
  • Manage product lifecycle, phasing out old products and introducing new ones.

Pricing and Promotion Strategy:

  • Plan and execute promotional campaigns to drive customer engagement and sales.
  • Monitor the effectiveness of promotions and make adjustments as needed.

Data Analysis and Reporting:

  • Track key category metrics such as sales, profit, market share, and customer feedback.
  • Analyse sales data to identify trends and opportunities for improvement.
  • Prepare regular reports for senior management to communicate category performance

and strategic insights.


Cross-Functional Collaboration:

  • Work closely with marketing, merchandising, sales, and supply chain teams to execute

category strategies.

  • Align marketing campaigns with category goals to maximize impact.

Required Skills and Qualifications:

  • Strong analytical skills with proficiency in data analysis tools.
  • Deep understanding of retail operations and category management principles.
  • Excellent communication and negotiation skills.
  • Proven ability to develop and execute successful category strategies.
  • Experience in market research and trend analysis.
  • Strong leadership and project management skills.
  • Bachelor's degree in business, marketing, or a related field.
  • Masters degree in Fashion, or related field.

Employment Type: Full Time, Permanent

Read full job description

Prepare for Senior Executive roles with real interview advice

People are getting interviews at Bewakoof through

(based on 7 Bewakoof interviews)
Company Website
Job Portal
14%
14%
72% candidates got the interview through other sources.
Moderate Confidence
?
Moderate Confidence means the data is based on a sufficient number of responses received from the candidates

What people at Bewakoof are saying

4.1
 Rating based on 2 Senior Executive reviews

Likes

-Supportive colleagues who would take out their time to make sure you get the right help and clarity -No harsh mental pressure from seniors ruining your work environment

Dislikes

-Team size is small for some departments because of which there might be more work load on some days

Read 2 reviews

Senior Executive salary at Bewakoof

reported by 6 employees with 4-6 years exp.
₹3 L/yr - ₹7.5 L/yr
10% less than the average Senior Executive Salary in India
View more details

What Bewakoof employees are saying about work life

based on 142 employees
72%
70%
69%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Bewakoof Benefits

Work From Home
Health Insurance
Job Training
Soft Skill Training
Education Assistance
Free Transport +6 more
View more benefits

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