Area Sales Manager For Retail Outlet

Role & responsibilities

Goal: To lead a group of store managers that delivers exceptional customer experience, maximizes revenue, and optimizes profit.

Job Description:

Retail Operation

• Effectively manage the set of retail shops within the company's defined policies and guidelines, ensuring 100% customer satisfaction at all times.
• Control day-to-day operations of each outlet through effective supervision and guidance to the team that enables them to deliver great customer experience.
• Conduct daily and weekly reviews with the outlets to evaluate their performance and guide them to maximize sales on a regular basis.
• Be obsessed about beating the daily/monthly/quarterly/yearly targets through innovative sales improvement ideas and executing exceptional operational standards.
• Present the area performance to the line manager with an action plan to improve the performance of the laggards.
• Drive the sales of the focused products and eradicate the non-movers.
• Ensure all outlets adhere to the visual merchandising standards.
• Ensure the outlets are compliant to the legal and government regulations.
• Safeguard the brand at all times and be the brand ambassador on and off duty.
• Motivate and inspire the team for operational excellence and assist them in achieving the targets.
• Conduct announced and unannounced audits in the outlet to identify the gaps and work on the action plans to meet the company objectives.
• To ensure the effectiveness of process improvements, training needs analysis, and stock management.
• Maintain security controls-cash, keys, alarms, and stock.

Business Development

• Do a market comparative study every quarter and present the findings back to the leadership team. Be an active participant and action driver in company strategy execution.
• Identify opportunities to grow the brand footprint by conducting a market study.

Team Management

• Conduct training needs analysis for the outlets and train the team accordingly.
• Conduct annual performance reviews of the staff and make a career progression plan and a performance improvement plan for the performers and laggards accordingly.
• Ensure all outlets are sufficiently staffed at all times

Miscellaneous

• To initiate tie-ups with brands/retailers to increase footfall for stores
• To create alliances with external partners to increase value addition to the existing customer base.

Preferred candidate profile

• Require Candidates from Retail / Hospitality OR Hotels & Restaurant Industry
• Require Good Communication
• Require Only Male Candidates
• Nearby Candidates (Navi Mumbai, South Mumbai, Thane (Dombivli / Thane / Dahisar)