Social Media Executive

Role & responsibilities

• Work closely with marketing and communications teams to establish and maintain an assertive brand outreach on social platforms.
• Develop and execute social media strategies to meet brand objectives.
• Manage paid advertising on platforms such as Facebook, Twitter, Instagram, LinkedIn, Youtube.
• Support social marketing efforts for other channels, such as SEO/SEM/PR campaigns.
• Act as the primary point of contact for all customer concerns and inquiries from the media about a given product line
• Monitor the organisation's social media accounts and ensure brand consistency in all social media messages, produce reports, etc.
• Create relevant and versatile content to engage target audiences, promote our brand and drive engagement.
• Report and analyse the performance of social media campaigns and provide insights on performance metrics.
• Manage outreach with third-party influencers and plan live events, webinars or conferences.
• Lead and instruct cross-functional teams (content, graphics, marketing) in a fast-paced environment with multiple deadlines. 

Preferred candidate profile

• Excellent written and verbal communication skills with problem-solving acumen.
• Expertise in social media platforms (like Facebook, Twitter, Instagram and LinkedIn).
• Familiarity with customer service and customer relations.
• Strong attention to detail with time-management and organisational skills.
• Ability to work independently and manage multiple tasks with ease.