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Salesforce Marketing Cloud Consultant
Aloola
posted 5mon ago
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Flexible timing
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Job Description
- We are seeking a highly motivated and detail-oriented Salesforce Marketing Cloud Consultant to join our dynamic team at Aloola Solutions
- As a Salesforce Marketing Cloud Consultant , you will play a crucial role in implementing, optimizing, and managing Salesforce Marketing Cloud solutions to meet our clients unique needs
- The successful candidate will collaborate with cross-functional teams to understand business requirements, provide valuable insights, and contribute to the development of innovative marketing strategies
- Your expertise in Salesforce Marketing Cloud will be essential in driving successful marketing campaigns and enhancing customer engagement
- Salesforce Marketing Cloud Expertise: In-depth knowledge and hands-on experience in configuring and utilizing Salesforce Marketing Cloud tools and features, including Journey Builder, tomation Studio, Email Studio, Content Builder, and Audience Builder.
- Marketing Automation Experience: Proven track record of successfully implementing and managing marketing automation campaigns, including audience segmentation, journey creation, and alytics.
- CRM Integration: Experience in integrating Salesforce Marketing Cloud with CRM systems (e.g., Salesforce, Microsoft Dynamics) to ensure seamless data flow.
- AMPscript and SQL: Proficiency in AMPscripts and SQL to customize email content, create complex data filters, and perform advanced data manipulations.
- Team Leadership: Strong leadership skills to guide and mentor a team of SFMC developers and administrators.
- Problem-Solving: Ability to analyze complex technical issues, identify root causes, and propose effective solutions.
- Communication Skills: Excellent communication and interpersonal skills to collaborate with marketing teams, IT, and other stakeholders.
- Salesforce Certifications: Relevant Salesforce certifications, such as Marketing Cloud Email Specialist or Consultant
- API Integrations: Understanding of API integration concepts to facilitate data exchange between SFMC and other platforms.
- Personalization and Segmentation: Experience in creating personalized customer experiences through advanced segmentation strategies
- Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build ng with highlighting risks (if any)
- Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation.
- Provide guidance on leveraging SFMC capabilities to achieve campaign goals effectively.
- Configure and customize SFMC components, including data extensions, email templates, landing pages, and automations, to support campaign execution.
- Build and maintain various standard data extensions/customer master within SFMC for accurate segmentation and personalization.
- Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.
- Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, SQL, DataExtension)
- Email Marketing
- Campaign Management
- Familiarity with Agile methodologies and project management tools.
- Strong analytical skills and ability to interpret data insights.
- Bachelor s degree in Computer Science or related field preferred.
- Excellent communication and interpersonal skills.
- Proficient in data visualization tools and techniques.
- Familiarity with agile methodologies is a plus.
- Detail-oriented with a commitment to accuracy.
Employment Type: Full Time, Permanent
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Flexible timing
Monday to Friday
No travel
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Aloola Surat Office Location
Surat, Gujarat Office
Headquarter
601-603, The Citadel, Opp. Star Bazar, Nr. Brand Factory, Adajan, Surat, Gujarat 395009
Surat, Gujarat
395009
395009
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