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Adobe Customer Journey Analytics Specialist / Consultant - Aloola
5-10 years
Surat
1 vacancy
Adobe Customer Journey Analytics Specialist / Consultant - Aloola
Aloola
posted 27d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Adobe Customer Journey Analytics Specialist / Consultant
- Full Time
- Surat, Gujarat
- Lead the implementation and optimization of Adobe Customer Journey Analytics (CJA) for advanced customer insights.
- Architect cross-channel customer data integrations (online, offline, CRM, call centers, etc.) to provide a 360-degree view of customer journeys.
- Define customer segmentation strategies, data models, and identity resolution frameworks within Adobe CJA.
- Develop advanced data visualizations, reports, and real-time dashboards for executive stakeholders.
- Provide strategic recommendations based on customer behavior trends, attribution models, and predictive analytics.
- Collaborate with data engineers, marketing teams, and product managers to enhance personalization strategies.
- Ensure data quality, governance, and compliance with GDPR, CCPA, and other privacy regulations.
- Work with Adobe Real-Time CDP, Adobe Analytics, and Adobe Experience Platform to optimize customer data pipelines.
- Mentor junior analysts and contribute to best practices in customer journey analytics.
- 5+ years of experience in digital analytics, customer journey analysis, or marketing analytics.
- Hands-on expertise in Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA).
- Strong SQL skills for querying and stitching large-scale customer datasets.
- Experience with identity resolution, data blending, and cross-channel analytics.
- Proficiency in Adobe Analytics, Adobe Real-Time CDP, and Adobe Target.
- Strong understanding of data governance, compliance, and privacy regulations.
- Excellent problem-solving and communication skills with the ability to translate data into actionable insights.
- Adobe Analytics or AEP Certification (Adobe Certified Expert Customer Journey Analytics).
- Experience with cloud data platforms (BigQuery, Snowflake, AWS, or Azure).
- Knowledge of machine learning, predictive modeling, and AI-driven customer analytics.
- Experience: 5+ years of experience
- Job Type: Full-time (WFO Only)
Employment Type: Full Time, Permanent
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