Responsible for being a leader who drives the processes and practices related to implementing analytics for our customers, and overseeing the efforts of Leads who train and mentor staff related to these processes and practices. Is expected to participate in and contribute to overall business management and growth as well as provide feedback and new ideas for innovations, team development and client satisfaction. The goal for this role is to ensure we are delivering consistently deployed, high quality, web analytics implementations and other analytics infrastructure; while preparing the team to scale by developing and executing on a training and mentoring program for all members of the team.
Job Description:
Key responsibilities:
Lead other team members to define and refine our processes and practices for performing analytics implementations and other technical services and deploy these with the goal of improving quality of key deliverables across projects
Ensure Managers are delivering a training program that will allow technical staff to efficiently gain knowledge on performing analytics implementations.
Manages a group of Managers
Mentor Managers to successfully execute their team development duties and consulting duties. If needed, they will also work directly with delivery staff on their development
Work closely with their direct reports to define career development plans for their associates
Participate in strategic planning for the technical team as well as be a voice on the larger organizational expansion of the technical team
Educate client stakeholders on best practices and proper management of digital analytics infrastructures to help them enable informed business decisions
Evaluate business goals and objectives from multiple business teams and develop and document tracking/tagging strategies to allow individuals and teams to measure success
Consulting with clients and/or their agencies on projects requiring web analytics platform selection, implementation, platform remediation, and dashboard development.
Oversee our efforts to work with client development teams to install, configure & use web analytics services such as Google Analytics and Adobe Analytics
Provide best practice consulting services to clients in solving their Web analytics platform strategy and technical needs.
Partner with multiple business units within the clients organization as well as outside the company to ensure that best practices in metrics and decision making are being exposed to the client management and core website decision makers.
Work collaboratively across internal departments within Cardinal Path on projects that break down internal work silos
Able to share thought leadership and present their perspective with confidence among peers as well as senior leadership
Has the maturity and ability to steer into challenges with both internal and external stakeholders in a positive manner