S&C Global Network - AI Marketing Analytics (Growth)- Analyst

Entity:- Accenture Strategy & Consulting

Team:- Global Network Data & AI

Practice:- Marketing Analytics

Title:- Ind & Func AI Decision Science Consultant Level 9

Job location:- Gurgaon / Bangalore / Mumbai / Hyderabad

About S&C Global Network - Data & AI:-

Accenture Global Network - Data & AI practice help our clients grow their business in entirely new ways. Analytics enables our clients to achieve high performance through insights from data - insights that inform better decisions and strengthen customer relationships. From strategy to execution, Accenture works with organizations to develop analytic capabilities - from accessing and reporting on data to predictive modelling - to outperform the competition.

WHAT'S IN IT FOR YOU?

• As part of our Data & AI practice, you will join a worldwide network of smart and driven colleagues experienced in leading statistical tools, methods, and applications. From data to analytics and insights to actions, our forward-thinking consultants provide analytically informed, issue-based insights at scale to help our clients improve outcomes and achieve high performance.
• Accenture will continually invest in your learning and growth. You'll work with Data Driven Analytics experts, and Accenture will support you in growing your own tech stack and certifications.
• In S&C GN - Data & AI you will understand the importance of sound analytical decision-making, relationship of tasks to the overall project, and executes projects in the context of a business performance improvement initiative.

What you would do in this role

• Working through the phases of project
  • Define data requirements for Data Driven Growth Analytics capability.
  • Clean, aggregate, analyze, interpret data, and carry out data quality analysis.
  • Knowledge of market sizing, lift ratios estimation.
  • Experience in working with non-linear optimization techniques.
  • Proficiency in Statistical Timeseries models, store clustering algorithms, descriptive analytics to support merch AI capability.
  • Hands on experience in state space modeling and mixed effect regression.
  • Development of AI/ML models in Azure ML tech stack.
  • Develop and Manage data pipelines.
  • Aware of common design patterns for scalable machine learning architectures, as well as tools for deploying and maintaining machine learning models in production. Knowledge of cloud platforms and usage for pipelining and deploying and scaling elasticity models.
  • Working knowledge of resource optimization
  • Working knowledge of NLP techniques, large language models.
• Working along with the team and consultant/manager
• Well versed with creating insights presentations and client ready decks.
• Should be able to mentor and guide junior resources.
• Should have strong communication skills.
• Logical Thinking Able to think analytically, use a systematic and logical approach to analyze data, problems, and situations. Notices discrepancies and inconsistencies in information and materials.
• Basic level of task management knowledge and experience. Should be able to plan own tasks, discuss and work on priorities, track, and report progress.