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Accenture

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3.9

based on 53.8k Reviews

Proud winner of ABECA 2024 - AmbitionBox Employee Choice Awards

Top Rated Mega Company - 2024

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27590 Accenture Jobs

Digital Mktg Advisory Analyst

Accenture Solutions Pvt Ltd

3.9

based on 53.8k Reviews

3-5 years

Mumbai

Digital Mktg Advisory Analyst

Accenture

posted 1d ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing UI and UX SEO Google Analytics CRM Key Account Management

+ 8 more

Job Description

Skill required: Marketing Operations - Account Management

Designation: Digital Mktg Advisory Analyst

Qualifications:Any Graduation

Years of Experience:3 to 5 years

What would you do?

The Digital Product and E-commerce Manager is responsible for developing and managing digital products and e-commerce platforms to enhance customer experiences and drive business growth.

This role focuses on optimizing digital channels, ensuring seamless user experiences, and delivering innovative solutions to meet evolving market demands.

The manager collaborates across teams to define strategies, manage product lifecycles, and achieve e-commerce objectives while aligning with the organization's broader business goals.Role requires Digital Marketing Ads & Promotion creation/designEducation

Bachelor's degree in Digital Marketing, Business Administration, Computer Science, or a related field; an advanced degree is a plus.Experience

5-8 years of experience in digital product management, e-commerce, or a related field.

Proven track record of managing and scaling e-commerce platforms.

Experience with digital transformation projects and managing cross-functional teams.

Demonstrated success in optimizing digital customer experiences and achieving commercial targets.

Familiarity with global markets and multi-channel strategies is advantageous.In this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client.

What are we looking for?

eCommerce Strategy

Expertise in digital product management and e-commerce platforms (e.g., Shopify, Magento, or similar).

Proficiency in analytics tools (e.g., Google Analytics) and data-driven decision-making.

Knowledge of UX/UI principles and web design best practices.

Familiarity with agile methodologies and project management tools (e.g., Jira, Trello).

Understanding of SEO, digital marketing strategies, and CRM systems.

Competence in A/B testing and conversion rate optimization.

Strategic and analytical thinking with a focus on delivering results.

Strong leadership and team management skills.

Excellent communication and stakeholder management abilities.

Adaptability and ability to work in a fast-paced, dynamic environment.

Creative problem-solving skills and attention to detail

Roles and Responsibilities:

Define and execute the strategy for digital products and e-commerce platforms, ensuring alignment with business objectives and customer needs.

Lead the development and enhancement of digital products, collaborating with design, development, and marketing teams to deliver high-quality solutions.

Drive e-commerce performance through data-driven insights, optimizing conversion rates, user experiences, and overall sales performance.

Manage end-to-end digital product and e-commerce projects, ensuring timelines, budgets, and quality standards are met.

Partner with cross-functional teams, including marketing, sales, IT, and external vendors, to ensure seamless delivery of digital initiatives.

Monitor key performance indicators (KPIs) and generate insights to inform product improvements and e-commerce strategies.

Continuously enhance the digital customer journey, addressing pain points and implementing best practices to boost engagement and satisfaction.

Stay updated on industry trends, competitor activities, and emerging technologies to identify opportunities for innovation.

Ensure all digital products and e-commerce platforms adhere to legal, regulatory, and security standards.

Qualifications

Any Graduation

Employment Type: Full Time, Permanent

Read full job description

Prepare for Advisory Analyst roles with real interview advice

What people at Accenture are saying

2.0

Rating based on 1 Advisory Analyst review

Anonymous · Other in Hyderabad / Secunderabad

Likes

Worst place..full of politics..wasted my 2.6 years of life.

Dislikes

One word..disgusting..politics..not worth it

Salary - Bad

+6 more

Read 1 Advisory Analyst review

Advisory Analyst salary at Accenture

reported by 16 employees with 1-10 years exp.

₹4.5 L/yr - ₹10.5 L/yr

At par with the average Advisory Analyst Salary in India

View more details

What Accenture employees are saying about work life

based on 53.8k employees

66%

85%

68%

76%

Flexible timing

Monday to Friday

No travel

Day Shift

View more insights

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Mumbai Office

1st, 2nd, 3rd, & 4th Office Level, Building No. 02, Mindspace, Serene Properties IT/ITES SEZ, Thane-Belapur Road, Airoli, Navi MumbaiMumbai, India, Mumbai
400708