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Brand & Comm Strategy Analyst

3-5 years

₹ 22 - 35L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Mumbai

Brand & Comm Strategy Analyst

Accenture

posted 1d ago

Job Role Insights

Flexible timing

Job Description

Skill required: Marketing Operations - Account Management



Designation:
Brand & Comm Strategy Analyst



Qualifications:
Any Graduation



Years of Experience:
3 to 5 years



What would you do?
  • The purpose of this role is to oversee the overall brand strategy and communication efforts
  • The role involves leading the development and execution of brand positioning, messaging, and external/internal communication initiativesRole requires Digital Marketing Ads & Promotion creation/design
  • Assist in defining and refining brand identity, articulating the brand's mission, values, and vision to ensure alignment across all communication platforms
  • Oversee the consistency of messaging, tone, and visual identity across all touchpoints (e.g., marketing materials, website, social media, and internal communications).
  • Offer expert advice on branding and communication strategies that align with corporate goals and help navigate challenges.
  • Provide guidance and training to internal teams on brand standards, communication practices, and messaging.
  • Analyze and report on brand performance and positioning in the market, ensuring it meets business objectives and resonates with target audiences.
  • Design comprehensive communication strategies that support business objectives, aligning both internaIn this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client.



    What are we looking for?
  • B2B Sales Transformation
  • Brand Marketing
  • Channels Strategy
  • Client Management
  • Communication
  • Problem-solving skills
  • Proven track record in managing brand positioning and brand identity development
  • Strong product management knowledge
  • Demonstrated ability to provide strategic counsel to senior management or leadership teams regarding brand direction, messaging, and communication challenges
  • Proficiency in digital marketing, social media, and analytics tools.
  • Ability to use market research and consumer insights to inform brand and communication strategies.
  • Proactive; able to anticipate needs; forward thinking
  • Highly collaborative; able to work well within multidisciplinary teams


    Roles and Responsibilities:
  • In this role you are required to do analysis and solving of lower-complexity problems
  • Your day to day interaction is with peers within Accenture before updating supervisors
  • In this role you may have limited exposure with clients and/or Accenture management
  • You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments
  • The decisions you make impact your own work and may impact the work of others
  • You will be an individual contributor as a part of a team, with a focused scope of work
  • Please note that this role may require you to work in rotational shifts


    Qualifications


    Any Graduation

  • Employment Type: Full Time, Permanent

    Read full job description

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    What people at Accenture are saying

    2.8
     Rating based on 20 Strategy Analyst reviews

    Likes

    Variety in projects

      Dislikes

      Less project time and more bd works Very bad and disrespectful people Toxic culture No work life balance No promotions or appraisalq

      • Skill development - Poor
        +4 more
      Read 20 Strategy Analyst reviews

      Strategy Analyst salary at Accenture

      reported by 290 employees with 1-6 years exp.
      ₹17.8 L/yr - ₹36 L/yr
      29% more than the average Strategy Analyst Salary in India
      View more details

      What Accenture employees are saying about work life

      based on 53.8k employees
      66%
      85%
      68%
      76%
      Flexible timing
      Monday to Friday
      No travel
      Day Shift
      View more insights

      Accenture Benefits

      Free Transport
      Cafeteria
      Work From Home
      Gymnasium
      Health Insurance
      Soft Skill Training +6 more
      View more benefits

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