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Planet Smart City Digital Marketing Manager Interview Questions and Answers
Planet Smart City Digital Marketing Manager Interview Experiences
1 interview found
Anonymous
I applied via Approached by Company and was interviewed before Jul 2021. There were 2 interview rounds.
About past experience - 20 min
Targeting and Media Planning aptitude - 15 min
Understanding of the SaaS landscape - 10 min
(3 Questions)
- Q1. What would be the approach to targeting for real estate players in Maharashtra?
- Ans.
Targeting for real estate players in Maharashtra requires a multi-faceted approach.
Identify the target audience based on demographics, income, and interests
Use social media platforms like Facebook and Instagram to reach potential buyers
Create engaging content like virtual tours and property videos to showcase the properties
Partner with local influencers and bloggers to increase brand awareness
Utilize search engine opti...
- Q2. What demographic would you target for a SaaS solution for real estate?
- Ans.
The target demographic for a SaaS solution for real estate would be real estate agents and brokers.
Real estate agents and brokers who are looking to streamline their processes and improve their efficiency would be the primary target demographic.
The solution could also be marketed towards property managers and real estate investors who are looking to manage their properties more effectively.
The age range of the target d...
- Q3. Which channels would you use for content distribution and why?
- Ans.
I would use a mix of social media, email marketing, and SEO for content distribution.
Social media platforms like Facebook, Twitter, and LinkedIn are great for reaching a wider audience and driving traffic to the website.
Email marketing is effective for reaching a targeted audience and nurturing leads.
SEO helps in improving the visibility of the content on search engines and driving organic traffic to the website.
Paid a...
Interview Preparation Tips
- Google AdWords
- Real Estate Marketing
- SAAS
Top trending discussions
Interview questions from similar companies
I applied via Naukri.com and was interviewed in Jun 2022. There were 2 interview rounds.
Reasoningand anything current affairs
Interview Preparation Tips
(1 Question)
- Q1. Technical based details questions
(1 Question)
- Q1. Technical in details questions
Case studies to be written in detail
(1 Question)
- Q1. Technical & scenario based questions
Priyanka S
- Q1. SEO.keywords ,ranking
- Q2. Remarketing of digital marketing
- Q3. E-mail marketing
- Q4. Digital marketing
- Q5. Marketing of keywords
- Q1. What skills can you provide for company?
- Q2. How attentive you are?
(1 Question)
- Q1. Adobe digital.marketing capabilities AEP knowledge How we build websites for scale for multi locale, multi country How themes are externalised How we keep fewer components and maintain more sites
- Ans.
Adobe digital marketing capabilities, AEP knowledge, and website scaling for multi-locale/country
Adobe digital marketing capabilities include AEP knowledge for personalized marketing
We build websites for scale by using a CMS with multi-language and multi-country support
Themes are externalized to allow for easy updates and maintenance
We keep fewer components by using a modular design approach
Examples of CMS platforms fo...
(1 Question)
- Q1. More on experience and real time.scenarios
(1 Question)
- Q1. Expectation, salary package
Interview Preparation Tips
Selected
I appeared for an interview in Sep 2024, where I was asked the following questions.
- Q1. What do you expect in my company salary
- Q2. Why did you choose this company you have more companies in the India
Interview Preparation Tips
I applied via Company Website and was interviewed before Jul 2020. There were 4 interview rounds.
Interview Questionnaire
3 Questions
- Q1. What is your experience working on different ad platforms?
- Ans.
I have experience working on various ad platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
Proficient in creating and managing campaigns on Google Ads, including search, display, and video ads.
Familiar with optimizing ad performance through A/B testing and audience targeting.
Skilled in setting up and monitoring Facebook Ads campaigns, including lead generation and retargeting.
Knowledgeable in utilizing Linked...
- Q2. What are the kind if budgets you have handled?
- Ans.
I have handled budgets for various digital marketing campaigns, including social media advertising, search engine marketing, and content marketing.
Managed budgets for social media advertising campaigns on platforms like Facebook, Instagram, and Twitter
Handled budgets for search engine marketing campaigns on platforms like Google Ads and Bing Ads
Managed budgets for content marketing campaigns, including sponsored conten...
- Q3. How would you decide your media spend?
- Ans.
Media spend is decided based on target audience, campaign objectives, and ROI analysis.
Identify target audience and their media consumption habits
Set campaign objectives and KPIs
Analyze past campaign performance and ROI
Allocate budget based on highest performing channels and tactics
Continuously monitor and adjust spend based on real-time data
Example: If target audience is primarily on social media, allocate more budget...
Interview Preparation Tips
I applied via Company Website and was interviewed in Apr 2020. There were 5 interview rounds.
Interview Questionnaire
3 Questions
- Q1. Tell me about yourself
- Q2. Why are interested in this position
- Q3. What is your biggest memory
Interview Preparation Tips
2.clarify your selling points and answer the reason why you want the job.
3. Prepare for the common interview questions.
4. Think positive
5. Practice, practice, practice.
I applied via Company Website and was interviewed in Jul 2021. There was 1 interview round.
Interview Questionnaire
1 Question
- Q1. My favourite colour
Interview Preparation Tips
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