Meesho Business Development Executive Interview Questions and Answers

FMCG stands for Fast Moving Consumer Goods. These are products that are sold quickly at relatively low cost and are consumed on a daily basis.

• FMCG refers to a wide range of frequently purchased consumer products such as food, beverages, toiletries, and household goods.

• These products have a short shelf life and are typically sold in large quantities.

• FMCG companies focus on mass production, distribution, and marketing to...read more

FMCG stands for Fast Moving Consumer Goods. It refers to products that are sold quickly and at a relatively low cost.

• FMCG includes items like packaged food, beverages, toiletries, cleaning products, and over-the-counter drugs.

• These products have a short shelf life and are consumed frequently by consumers.

• FMCG companies often rely on extensive distribution networks and aggressive marketing strategies to reach a wide cus...read more

To pitch in the market, you need to clearly communicate your product or service's unique value proposition and target the right audience.

• Identify your target market and understand their needs and pain points

• Craft a compelling and concise elevator pitch that highlights the benefits and differentiation of your product or service

• Leverage various marketing channels such as social media, email marketing, and content marketi...read more

To convince customers, understand their needs, build trust, provide value, and offer solutions.

• Listen actively to understand customer needs and pain points.

• Build trust by demonstrating expertise, credibility, and reliability.

• Highlight the value and benefits of your product or service.

• Offer tailored solutions that address specific customer challenges.

• Provide social proof through testimonials, case studies, or success st...read more

I select sales based on market research, customer needs, and product benefits.

• Conduct market research to identify potential customers and their needs

• Analyze product benefits and match them with customer needs

• Develop a sales strategy that aligns with the company's goals

• Build relationships with customers and provide excellent customer service

• Track sales performance and adjust strategies as needed

B2B stands for Business-to-Business. It refers to transactions or interactions between two businesses rather than between a business and a consumer.

• B2B involves the exchange of goods, services, or information between two businesses.

• It typically involves larger order quantities and longer sales cycles compared to B2C (Business-to-Consumer).

• Examples include a manufacturer selling products to a retailer, a software compan...read more

B2B business refers to the exchange of goods or services between two or more businesses rather than between a business and a consumer.

• B2B stands for business-to-business.

• It involves transactions between businesses, such as manufacturers selling products to wholesalers.

• B2B businesses often focus on providing products or services that cater to the needs of other businesses.

• Examples include software companies selling thei...read more