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Ken Research Market Research Associate Interview Questions and Answers

Updated 17 Oct 2020

Ken Research Market Research Associate Interview Experiences

2 interviews found

I appeared for an interview before Oct 2019.

Interview Questionnaire 

1 Question

  • Q1. 3 rounds - HR, written test, final round

Interview Preparation Tips

Interview preparation tips for other job seekers - HR round was basic questions about resume and work experience. Also asked a short guesstimate. Lasted about 20 minutes. The written test was math and logic-based - CAT level questions. Final round was about 30-45 minutes long. Asked resume based questions and a case study. In the case study, try not to approach it like a consulting case but from a primary/secondary research perspective (how will you get that information)

I appeared for an interview before Oct 2019.

Interview Questionnaire 

1 Question

  • Q1. 3 rounds - HR, written, final

Interview Preparation Tips

Interview preparation tips for other job seekers - HR round was basic resume questions and 1 guesstimate. Written round was math and logic - CAT level questions. Final round was case study and resume based questions Try to approach case study not from consulting perspective but from primary/secondary research perspective (how can you get the information which is needed?)

Market Research Associate Interview Questions Asked at Other Companies

asked in IMARC Group
Q1. Tell me approximate number of people who are wearing shoes in del ... read more
Q2. Introduce yourself.Porter five force models Swot Analysis
asked in IMARC Group
Q3. Calculate total revenue of yesterday pvr.
Q4. what is Primary and Secondary Research?
Q5. What is SWOT and PESTLE Analysis?

Interview questions from similar companies

I appeared for an interview in Feb 2017.

Interview Preparation Tips

Round: Test
Experience: Online.

Round: Technical + HR Interview
Experience: It was a telephonic interview. I was asked basic questions regarding my previous internships mainly the one at IIM Calcutta. They asked me why i wanted to pursue such a role despite being an engineer and how flexible I was in working in a new place. The interviewer was friendly and I opened up about my interests and experience. Finally, I was selected.

College Name: Jadavpur University, Kolkata
Interview experience
5
Excellent
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via LinkedIn and was interviewed before Feb 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

Logical Reasoning & Aptitude test, Grammar test.

Round 3 - Skill test 

(2 Questions)

  • Q1. You are given some EAN number, bases on that you have to find details of the product and answer the questions.
  • Q2. 1. Introduction 2. Questions about Prior work experience.

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare in advance some basic logical & aptittude questions like direction sense, blood relations. Also prepare grammar for english test.

After this you have to do research on the given EAN and find out the details of the product, so prepare in advance how to find details of a product on google from a particular EAN.
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Campus Placement and was interviewed before Dec 2021. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

Simple aptitude questions and reasoning

Round 3 - Case Study 

Case study on report writing without plagiarism

Round 4 - HR 

(2 Questions)

  • Q1. 1. Some marketing research and specifications questions self introduction ?roles and responsibilities of previous experience ?
  • Q2. What is the impact of COVID 19 in banking sector
  • Ans. 

    COVID-19 has significantly impacted the banking sector globally.

    • Banks have faced challenges in maintaining operations due to lockdowns and social distancing measures.

    • Loan defaults have increased due to economic slowdown and job losses.

    • Digital banking has seen a surge in demand as customers avoid physical branches.

    • Banks have had to increase provisions for bad loans and reduce dividends to conserve capital.

    • Central banks ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Just be fluent and knowledge in apptitude and basic marketing subject knowledge
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
4-6 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed before Feb 2023. There were 2 interview rounds.

Round 1 - HR 

(1 Question)

  • Q1. Tell us about your past experiences and similar questions to check if the cadidate is right fit or not
Round 2 - One-on-one 

(1 Question)

  • Q1. What are the different technology verticals you have worked on? Elaborate multiple approaches of estimating the market size with an example?
  • Ans. 

    I have worked on various technology verticals including software, telecommunications, and e-commerce.

    • Software: Estimating market size by analyzing sales data, conducting surveys, and tracking industry trends.

    • Telecommunications: Estimating market size by analyzing subscriber data, conducting market research, and studying industry reports.

    • E-commerce: Estimating market size by analyzing online sales data, conducting custo...

  • Answered by AI
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Technical 

(2 Questions)

  • Q1. Cosumption of potatoes respective state
  • Ans. 

    Potato consumption varies across states in India.

    • Potatoes are a staple food in many Indian households.

    • States like West Bengal, Uttar Pradesh, and Bihar consume the most potatoes.

    • In South India, rice is the primary staple food, so potato consumption is relatively lower.

    • Potatoes are also used in various dishes like aloo gobi, aloo paratha, and samosas.

    • Potato chips and French fries are popular snacks across the country.

  • Answered by AI
  • Q2. Governer of Reserve Bank of India

Interview Preparation Tips

Interview preparation tips for other job seekers - Logical thinking is required & be confident about your answer

I applied via Recruitment Consultant and was interviewed before May 2020. There were 3 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Basic programming questions

Interview Preparation Tips

Interview preparation tips for other job seekers - be confident

I applied via Naukri.com and was interviewed in Oct 2020. There was 1 interview round.

Interview Questionnaire 

2 Questions

  • Q1. Basic Introduction, Why u want to join this company, why u want to do this work?
  • Q2. Strengths and weekness, Where do u see urself in x year?

Interview Preparation Tips

Interview preparation tips for other job seekers - Nothing to worry, Chill interview session, Main focus should be on Written test that include Apti, Resoning, and Company related task(easy).
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-

I applied via Campus Placement

Round 1 - One-on-one 

(1 Question)

  • Q1. Introduce Yourself?

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare for the technical terms

Ken Research Interview FAQs

What are the top questions asked in Ken Research Market Research Associate interview?

Some of the top questions asked at the Ken Research Market Research Associate interview -

  1. 3 rounds - HR, written test, final ro...read more
  2. 3 rounds - HR, written, fi...read more

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Ken Research Market Research Associate Salary
based on 12 salaries
₹4.5 L/yr - ₹5.4 L/yr
20% more than the average Market Research Associate Salary in India
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4.5/5

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