IQVIA Consultant Interview Questions and Answers

Market research on multiple sclerosis drugs and competition

Q1. How do you handle challenges at work?
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Q2. What are the methodologies for segmentation and targeting ?
Ans. 
Segmentation and targeting methodologies help businesses identify and reach specific customer groups effectively.
• Demographic Segmentation: Dividing the market based on age, gender, income, etc. (e.g., targeting millennials for tech products).

• Geographic Segmentation: Segmenting based on location (e.g., marketing winter clothing in colder regions).

• Psychographic Segmentation: Based on lifestyle, values, and personality tr...read more
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Q1. How do you prioritize tasks
Ans. 
I prioritize tasks based on deadlines, importance, and impact on overall goals.
• I first identify tasks with approaching deadlines and prioritize them accordingly.

• I then assess the importance of each task in relation to the overall goals of the project or organization.

• I also consider the potential impact of completing each task on the success of the project.

• I may use tools like Eisenhower Matrix or task management softwa
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Q2. How do you plan a project
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Basic medical writing, lit search, manuscript related

Q1. Previous experience was asked
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Q2. What are your strengths and weaknesses
Ans. 
My strengths include strong analytical skills, excellent communication, and ability to work well in a team. My weaknesses include being overly critical of my own work and sometimes struggling with time management.
• Strength: Strong analytical skills

• Strength: Excellent communication

• Strength: Ability to work well in a team

• Weakness: Being overly critical of my own work

• Weakness: Struggling with time management
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Discussion happened with panel of three people. It was regarding checking your Suitability to the team. Behavioural questions were also asked.