Info Leap Market Research & Consultancy Market Research Trainee Interview Questions and Answers

To sell a credit card, understand the customer's needs, highlight benefits, and offer incentives.

• Understand customer's financial needs and spending habits

• Highlight benefits such as rewards, cashback, and fraud protection

• Offer incentives such as sign-up bonuses or waived fees

• Provide clear and concise information about interest rates and fees

• Address any concerns or objections the customer may have

PPC (Pay-Per-Click) is a form of online advertising where advertisers pay a fee each time their ad is clicked.

• PPC is a cost-effective way to drive traffic to a website

• PPC allows advertisers to target specific audiences based on keywords and demographics

• PPC campaigns can be easily tracked and measured for ROI

• Examples of PPC platforms include Google Ads, Bing Ads, and Facebook Ads

A credit card is a payment card issued by a financial institution, allowing the cardholder to borrow funds to make purchases.

• Credit cards have a credit limit, which is the maximum amount of money that can be borrowed

• Cardholders must pay back the borrowed amount, usually with interest if not paid in full by the due date

• Credit cards offer convenience and security for making purchases both in-store and online