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Coursera Manager Marketing & Operations Interview Questions, Process, and Tips

Updated 27 Aug 2023

Coursera Manager Marketing & Operations Interview Experiences

1 interview found

Interview experience
4
Good
Difficulty level
Moderate
Process Duration
6-8 weeks
Result
Not Selected

I applied via Approached by Company and was interviewed in Feb 2023. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - HR 

(1 Question)

  • Q1. Regular introduction and experience summary
Round 3 - One-on-one 

(3 Questions)

  • Q1. What are the different marketing automation platforms and data analytics platforms you have experience with
  • Ans. 

    I have experience with platforms like HubSpot, Marketo, Salesforce Marketing Cloud, Google Analytics, and Tableau.

    • HubSpot

    • Marketo

    • Salesforce Marketing Cloud

    • Google Analytics

    • Tableau

  • Answered by AI
  • Q2. What's your experience with SFMC
  • Q3. What's your experience with different marketing channels like push notification, email marketing, sms
  • Ans. 

    I have extensive experience with various marketing channels including push notification, email marketing, and SMS.

    • Managed push notification campaigns to engage users and drive app downloads

    • Utilized email marketing to nurture leads and promote products/services

    • Implemented SMS marketing to send personalized messages and promotions

    • Analyzed performance metrics for each channel to optimize campaigns

  • Answered by AI
Round 4 - One-on-one 

(3 Questions)

  • Q1. Do you know SQL
  • Ans. 

    Yes, I am proficient in SQL and have experience using it for data analysis and reporting.

    • Proficient in writing SQL queries to extract and manipulate data

    • Experience with joining tables, filtering data, and aggregating results

    • Familiarity with functions, subqueries, and stored procedures

    • Used SQL for generating reports and analyzing trends

    • Knowledge of database management systems like MySQL, SQL Server, and Oracle

  • Answered by AI
  • Q2. How will you choose a new marketing automation platform for your organization
  • Ans. 

    I will evaluate the organization's needs, research available platforms, compare features, consider budget, and seek input from stakeholders.

    • Evaluate organization's needs and goals

    • Research available marketing automation platforms

    • Compare features and functionalities of different platforms

    • Consider budget constraints

    • Seek input from key stakeholders for their preferences and requirements

  • Answered by AI
  • Q3. How will plan the implementation of a new marketing automation platform
  • Ans. 

    I will plan the implementation of a new marketing automation platform by conducting a thorough analysis, setting clear goals, creating a timeline, training team members, and monitoring progress.

    • Conduct a thorough analysis of current marketing processes and identify areas for improvement

    • Set clear goals and objectives for the implementation of the new platform

    • Create a detailed timeline with specific milestones and deadli...

  • Answered by AI

Interview Preparation Tips

Topics to prepare for Coursera Manager Marketing & Operations interview:
  • SFMC certification
Interview preparation tips for other job seekers - Prepare based the job description
Be through with the functional/technical skills required for the job
Be patient, the interview process may take a couple of months depending upon the role you have applied for
Always reach out to the recruiting manager for follow-up questions and interview updates

Skills evaluated in this interview

Interview questions from similar companies

I applied via Recruitment Consultant and was interviewed in Dec 2020. There were 4 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Previous Experience, Some SQL Questions, Business Acumen.

Interview Preparation Tips

Interview preparation tips for other job seekers - Was tested mostly on SQL. A little bit of business knowledge and framework of thoughts and approach to solving a problem.

I applied via LinkedIn and was interviewed before May 2021. There were 2 interview rounds.

Round 1 - One-on-one 

(4 Questions)

  • Q1. Difference between var, let, const.
  • Ans. 

    var, let, and const are all used to declare variables in JavaScript, but they have different scoping rules and behaviors.

    • var has function scope and can be redeclared and reassigned

    • let has block scope and can be reassigned but not redeclared

    • const has block scope and cannot be reassigned or redeclared

    • Use const for values that won't change, let for values that will, and avoid var

  • Answered by AI
  • Q2. Explain CSS box model. Do padding and margin apply to inline elements?
  • Ans. 

    CSS box model defines the layout of elements on a webpage. Padding and margin can apply to block-level elements but not to inline elements.

    • CSS box model consists of content, padding, border, and margin around an element.

    • Padding adds space inside the border of an element.

    • Margin adds space outside the border of an element.

    • Padding and margin can apply to block-level elements like <div> but not to inline elements lik

  • Answered by AI
  • Q3. Difference between arrow functions and regular ones.
  • Ans. 

    Arrow functions are shorter syntax for writing function expressions.

    • Arrow functions do not have their own 'this' keyword.

    • Arrow functions cannot be used as constructors.

    • Arrow functions do not have the 'arguments' object.

    • Arrow functions are more concise and easier to read.

    • Regular functions are better for methods and constructors.

  • Answered by AI
  • Q4. How does JavaScript asynchronous model work
  • Ans. 

    JavaScript asynchronous model allows non-blocking code execution by using callbacks and promises.

    • JavaScript uses an event loop to handle asynchronous operations.

    • Callbacks are functions passed as arguments to other functions and executed when the operation is complete.

    • Promises are objects that represent the eventual completion or failure of an asynchronous operation.

    • Async/await is a newer syntax that allows writing asyn...

  • Answered by AI
Round 2 - Technical 

Interview Preparation Tips

Interview preparation tips for other job seekers - Be thorough in HTML DOM traversal concepts, CSS box model and vanilla Javascript fundamentals like closure,

Skills evaluated in this interview

I applied via Recruitment Consultant and was interviewed in Jan 2021. There was 1 interview round.

Interview Questionnaire 

2 Questions

  • Q1. Why should we hire you?
  • Q2. Please tell me about the machine learning projects you have done
  • Ans. 

    I have worked on several machine learning projects, including image recognition and natural language processing.

    • Developed an image recognition model using convolutional neural networks

    • Implemented a natural language processing algorithm for sentiment analysis

    • Collaborated on a recommendation system using collaborative filtering

    • Applied machine learning techniques to predict customer churn in a telecom company

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - 1.Because I feel I have the skills and expertise for the position I have applied for. Also, be honest, and if you dont know something say that you are unaware but will learn the subject in the due course of time.

Skills evaluated in this interview

Interview Questionnaire 

2 Questions

  • Q1. Google sheet
  • Q2. Sql

Interview Preparation Tips

Interview preparation tips for other job seekers - learn google sheet and sql basic formulas
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Dec 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(2 Questions)

  • Q1. Whats your profile and experience elaboration?
  • Q2. Why you want to go ahead with skill Lync only?

Interview Preparation Tips

Interview preparation tips for other job seekers - Just be honest about your work and dont take stress on the sales part as you will be trained their.

I appeared for an interview before May 2021.

Round 1 - Video Call 

(2 Questions)

Round duration - 60 Minutes
Round difficulty - Easy

It was an coding round

  • Q1. 

    The Skyline Problem

    Compute the skyline of given rectangular buildings in a 2D city, eliminating hidden lines and forming the outer contour of the silhouette when viewed from a distance. Each building is ...

  • Ans. 

    Compute the skyline of given rectangular buildings in a 2D city, eliminating hidden lines and forming the outer contour of the silhouette.

    • Iterate through the buildings and create a list of critical points (x, y) where the height changes.

    • Sort the critical points based on x-coordinate and process them to form the skyline.

    • Merge consecutive horizontal segments of equal height into one to ensure no duplicates.

    • Return the fin...

  • Answered by AI
  • Q2. 

    Rat in a Maze Problem Statement

    You need to determine all possible paths for a rat starting at position (0, 0) in a square maze to reach its destination at (N-1, N-1). The maze is represented as an N*N ma...

  • Ans. 

    Find all possible paths for a rat in a maze from source to destination.

    • Use backtracking to explore all possible paths in the maze.

    • Keep track of visited cells to avoid revisiting them.

    • Recursively try moving in all directions (up, down, left, right) until reaching the destination.

    • Return a list of strings representing valid paths sorted in alphabetical order.

  • Answered by AI
Round 2 - HR 

Round duration - 30 Minutes
Round difficulty - Easy

It was an HR round with some general questions. it was just for formality.

Interview Preparation Tips

Eligibility criteriaAbove 7 CGPAupgrad interview preparation:Topics to prepare for the interview - Data Structures, Pointers, OOPS, System Design, Algorithms, Dynamic ProgrammingTime required to prepare for the interview - 3 MonthsInterview preparation tips for other job seekers

Tip 1 : Stay focused
Tip 2 : Practice coding questions.
Tip 3 : View previous interviews of the companies

Application resume tips for other job seekers

Tip 1 : Don't lie on resume
Tip 2 : Just write in format that is catchy

Final outcome of the interviewSelected

Skills evaluated in this interview

I applied via Company Website and was interviewed before Sep 2019. There were 5 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. Why should we hire you?
  • Q2. Why did you leave your last job?

Interview Preparation Tips

Interview preparation tips for other job seekers - My advice is just be honest and rest all will be fine.

I applied via Campus Placement and was interviewed before Dec 2020. There were 5 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. SQL questions
  • Q2. Guestimates around sizing
  • Ans. 

    Guestimates around sizing

    • Guestimates are rough estimates based on limited information

    • They are useful in situations where precise data is not available

    • Factors such as historical data, industry benchmarks, and expert opinions can be used to make guestimates

    • Guestimates should be clearly communicated as rough estimates and not taken as exact figures

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident and curious
Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(2 Questions)

  • Q1. What is DAX and its use in power bi
  • Ans. 

    DAX (Data Analysis Expressions) is a formula language used in Power BI for data modeling and analysis.

    • DAX is used to create calculated columns and measures in Power BI.

    • It allows for advanced data analysis, such as time intelligence functions (e.g., YEAR, MONTH).

    • Example: A measure to calculate total sales could be defined as: Total Sales = SUM(Sales[Amount]).

    • DAX supports filtering and context manipulation, enabling dyna...

  • Answered by AI
  • Q2. Role of power query in power bi

Coursera Interview FAQs

How many rounds are there in Coursera Manager Marketing & Operations interview?
Coursera interview process usually has 4 rounds. The most common rounds in the Coursera interview process are One-on-one Round, Resume Shortlist and HR.
How to prepare for Coursera Manager Marketing & Operations interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Coursera. The most common topics and skills that interviewers at Coursera expect are Marketing Operations, SQL, Analytical, Analytical skills and Analytics.
What are the top questions asked in Coursera Manager Marketing & Operations interview?

Some of the top questions asked at the Coursera Manager Marketing & Operations interview -

  1. What are the different marketing automation platforms and data analytics platfo...read more
  2. What's your experience with different marketing channels like push notification...read more
  3. How will you choose a new marketing automation platform for your organizat...read more

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Coursera Manager Marketing & Operations Interview Process

based on 1 interview

Interview experience

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Good
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