Adfinity Advertising Interview Questions, Process, and Tips

Corporate planning and budgeting involves setting goals, creating strategies, and allocating resources to achieve financial targets.

• Identify company goals and objectives

• Analyze financial data and market trends

• Create a budget based on available resources

• Allocate resources to different departments and projects

• Monitor and adjust the budget as needed

Before making a corporate plan, prediction should be based on market trends, financial analysis, and competitor analysis.

• Market trends analysis

• Financial analysis

• Competitor analysis

• SWOT analysis

• Risk assessment

• Industry research

• Customer feedback

• Sales forecast

• Budget analysis

MR & MC in manufacturing concern

• MR (Marginal Revenue) is measured by calculating the change in total revenue when one additional unit of output is produced.

• MC (Marginal Cost) is measured by calculating the change in total cost when one additional unit of output is produced.

• In a manufacturing concern, MR and MC are used to determine the optimal level of production.

• The goal is to produce at a level where MR equals MC, wh...read more

Profit margin is determined by dividing net profit by revenue. Ratio analysis involves comparing financial ratios to industry benchmarks.

• Profit margin is calculated by dividing net profit by revenue

• Ratio analysis involves comparing financial ratios to industry benchmarks

• Financial ratios include liquidity ratios, profitability ratios, and solvency ratios

• Industry benchmarks can be found through research or by using finan...read more

The rate for finished goods can be fixed based on factors such as production cost, market demand, and competition.

• Determine the production cost of the finished goods

• Analyze the market demand for the product

• Research the competition and their pricing strategies

• Consider any additional expenses such as packaging and shipping

• Set a competitive price that covers all expenses and provides a profit margin