FirstCry Area Operation Manager salaries in India (Updated 2025)

Likes

It is defintely a good company with a lot to learn about products. And the salary package wise is also good.

Dislikes

The work culture is very bad, as the Managers are given unnecessary pressure on sales and other KPIs. People are asked to open the stores late at night if the sale is less. No resolutions are being given for any problems and lastly even with follow ups the managers and staff are responsible

Likes

Very good colleagues salary on time

Dislikes

Managers and area manager they don't understand our situations properly they think there own way not supported to workers so many partiality are there in that company from managers and area managers side

Likes

Nothing

Dislikes

-They don’t provide full salary as committed. They will give a meal card forcefully and give 2k salary in that card and show it as food allowance this was not informed -They don’t provide petty cash on time Its always delay by more than 1 month and force to celebrate customers bday on store they want manager’s to spend from their pocket. When we take follow up from RM and AOM they say there is only one guy working for it and we have so many stores thats y it gets delayed. You will get with in 2-3 days and then it keeps getting delayed -While joining they say about incentives which my team have never received -AOM switch off their phones on sunday -And they dont give any authority to managers Even the team attendance goes for approval to AOM directly -Manager cant give discounts without AOM approval -If manager say something to the CRO and if the CRO complains then all HR and AOM will blame the manager without knowing the true story. -Zero support from the management.

Likes

This is store benefit only online not a offline

Dislikes

...give a single rupee . In-store any health issue, cotton boxes lift fall down .. take a sick leave cut the salary deduction management not a payslip or offer letter don't join this company no growth no use