Store Alliance Executive Interview Questions and Answers

FMCG stands for Fast Moving Consumer Goods, which are products that are sold quickly and at a relatively low cost.

• FMCG products include items such as food, beverages, toiletries, and cleaning supplies.

• These products are typically purchased frequently and in small quantities.

• FMCG companies often rely on mass marketing and advertising to promote their products.

• Examples of FMCG brands include Coca-Cola, Nestle, Procter & Gamble, and Unilever.