Digital Analytical Specialist
Digital Analytical Specialist Interview Questions and Answers
Q1. Any knowledge in tagging / implementation?
Yes, I have experience in tagging and implementation.
Proficient in implementing tracking tags for web analytics tools such as Google Analytics and Adobe Analytics
Experience in setting up event tracking, custom dimensions, and custom metrics
Knowledge of tag management systems like Google Tag Manager and Tealium
Understanding of JavaScript and HTML for tag implementation
Ability to troubleshoot and debug tagging issues
Q2. Difference between adobe and google analytics?
Adobe Analytics is more focused on marketing and advertising data, while Google Analytics is more user-centric and provides insights on website traffic and user behavior.
Adobe Analytics is often used for tracking marketing campaigns and measuring ROI.
Google Analytics provides detailed information on website traffic, user behavior, and conversions.
Adobe Analytics offers more advanced segmentation and attribution modeling capabilities.
Google Analytics is free for basic use, whi...read more
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