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Assistant Manager - Product Marketing
7-8 years
₹ 9 - 12.5L/yr (AmbitionBox estimate)
Pune
1 vacancy
Assistant Manager - Product Marketing
Wirtgen India
posted 4mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Educational Qualification: MBA Marketing or equivalent
- Age: 30 years +
- Experience: 7 + years
Purpose of the Job:
- Strategy planning for product marketing, Idea and Content generation and creating tools for effective product communication, content benchmarking
- Knowledge of Products and translate the value proposition for customers
- Content and Assets creation for marketing communications like photo database, prod-uct videos, jobsite /project videos, application videos, jobsite photoshoot, jobsite reports.
- Circulating the same via various media to internal and sometimes external Stakeholders.
- Understand the value propostion of products and create effective communication con-tent for various mediums.
- Create and continuously improvise marketing campaigns by working closely with the product management team.
- Strategy for product launch and promotions
- Benchmarking with competition for product and content campaigns
- Market insights to develop an effective Marcom strategy.
- To work closely with the Product management.
- Creative and Innovative Thinker
- Good story telling skills
- Proficiency in Powerpoint
- Strong articulation skills (Written and Verbal)
- Usage of new marketing tools
- Team player
Employment Type: Full Time, Permanent
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Rating based on 12 Assistant Manager
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Anonymous · Operations
in Pune, Maharashtra
Good
Nothing as of now , it ok
Read 12 reviewsAssistant Manager salary at Wirtgen India
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