Adobe Implementation Developer (4-6 yrs)

We are hiring for our client.

Role : Adobe Implementation and Developer Expert.

Responsibilities :

As a Developer, you will be responsible for :

- Implement multiple Adobe experience cloud solutions across web, mobile, and other digital platforms, ensuring proper setup of tracking codes, events, and configurations using Adobe Launch.

- Design and implement custom tracking solutions for complex user interactions and business goals, using JavaScript, HTML, and other web technologies.

- Set up and configure data collection and testing frameworks for web and app-based experiments.

- Configure and troubleshoot dynamic content placements, elements, and test configurations.

- Develop and implement advanced strategies for content recommendation, journey optimization, and personalized experiences.

- Collaborate with the audience segmentation team to ensure correct audience targeting and data qualification for tests based on data collected using TMS.

- Configure, test, and deploy A/B and multivariate tests to evaluate user experiences and optimize performance.

- Review and analyze campaign performance metrics to inform ongoing optimization and decision making using reporting dashboards.

Requirements :

- Minimum 4 years of experience working with TMS and Optimization tools including technical setup, configuration and troubleshooting for both Web and Mobile Apps.

- Demonstrated experience in configuring and managing A/B tests in any Optimization tool.

- Proven track record in creating and optimizing content recommendations and personalization strategies.

Skills :

- Languages Required - HTML/CSS/Javascript/Jquery.

- Adobe Solutions , Adobe Launch, Adobe Target, Adobe Analytics.