Specialist - Sales & Marketing - IT/Digital Marketing Services (1-2 yrs)

Position Overview: We are seeking a dynamic and experienced Sales & Marketing Specialist to join our team.

- The ideal candidate will have a strong background in IT Sales, Digital Marketing, and Data Analytics.

- This role requires a proactive individual who is willing to work crossfunctionally and multi-task across Sales and Marketing roles.

- Willing to relocate to Mumbai.

Reporting to: Head - Business Development.

Key Responsibilities:

- Develop and implement comprehensive marketing strategies to promote IT services and craft new services.

- Manage digital marketing campaigns, including SEO, SEM, email marketing, and social media.

- Be part of current Sales team and handle tele-calling sales services.

- Conduct market research to identify trends, customer needs, and competitive analysis.

- Lead & Collaborate with the sales team to create and execute sales strategies and campaigns.

- Analyse and report on the performance of marketing campaigns, making datadriven recommendations for improvement.

- Coordinate with cross-functional teams to ensure alignment and effective execution of marketing initiatives.

- Create and manage content for various marketing channels, including websites, blogs, and social media.

- Monitor and optimize marketing budgets to ensure cost-effective spending.

Qualifications:

- Degree in Sales & Marketing, Business Administration, or a related field.

- MBA or a Data Analytics qualifications is an added advantage.

- 2-5 years of experience in IT Sales, Digital Marketing, and Sales data analysis & related techno-commercial activities.

- Proven track record of developing and executing successful marketing campaigns.

- Strong analytical skills and the ability to interpret data to drive marketing decisions.

- Excellent English verbal & written communication and interpersonal skills.

- Ability to work independently and as part of a team in a fast-paced environment.

- Proficiency in marketing tools and platforms, such as Google Analytics, CRM software, and social media management tools.

- Strong project management skills and the ability to handle multiple tasks simultaneously.

Preferred Skills:.

- Experience with B2B marketing and sales.

- Knowledge of the latest trends and best practices in digital marketing.

- Ability to think creatively and develop innovative marketing solutions.

- BPO & Tele calling experience and understanding the principles of Cold calling & Emailing.

Benefits:.

- Competitive salary, performance-linked incentives and annual bonus.

- Opportunities for professional development and career growth.

- A collaborative and supportive work environment.

- Temporary shared bachelor's accommodation only, for the first 6 months in Mumbai.

- 5 days a week working with sufficient annual leave which are best in industry for all employees.