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Digital Marketing Executive
Transcloud Solutions
posted 2mon ago
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Job Description
As a Digital Marketing Executive - Lead Gen, youll play a pivotal role in driving growth for our company by generating high-quality leads. Youll be responsible for creating and implementing effective digital marketing strategies to attract and convert potential customers.
Key Responsibilities:
- Lead Generation: Develop and execute targeted lead generation campaigns through various digital channels, including search engine marketing (SEM), social media advertising, content marketing, and email marketing.
- SEO Optimization: Optimize website content and structure to improve search engine rankings and drive organic traffic.
- Social Media Marketing: Manage and maintain our social media presence across platforms, engaging with our audience and building brand awareness.
- Content Creation: Assist in creating engaging content (e.g., blog posts, articles, infographics) that resonates with our target audience and attracts leads.
- Analytics and Reporting: Track and analyze key performance indicators (KPIs) to measure the success of digital marketing campaigns and identify areas for improvement.
- Stay Updated: Keep abreast of the latest digital marketing trends and technologies to ensure our strategies remain effective.
Required Skills and Qualifications:
- Bachelors degree in marketing, Business, or a related field.
- Strong understanding of digital marketing principles and practices.
- Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- A passion for learning and staying up to date with industry trends.
Employment Type: Full Time, Permanent
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