The Sleep Company is hiring For E-commerce Performance Marketing role

At Sleep Company, we are dedicated to revolutionizing the way people sleep and live. As a leading innovator in the sleep solutions industry, we combine cutting-edge technology with comfort-driven design to create products that enhance well-being and promote restful, restorative sleep. Our team is passionate about fostering a collaborative and inclusive environment where creativity thrives, and every member is empowered to make an impact. Join us on our mission to transform the sleep experience and help people wake up to a better tomorrow.

Position Overview :
We are seeking a dynamic and data-driven Performance Marketer specializing in managing advertising campaigns on e-commerce platforms Amazon, Flipkart, and other platforms. The ideal candidate will have hands-on experience in optimizing paid media campaigns to drive sales, enhance product visibility, and maximize ROI. This role requires a mix of strategic thinking, analytical skills, and executional expertise in the e-commerce advertising ecosystem.

Key Responsibilities:
Campaign Management:
Plan, execute, and optimize performance marketing campaigns on Amazon, Flipkart, and similar e-commerce platforms. Manage Sponsored Products, Sponsored Brands, and Display campaigns effectively.

Performance Optimization: Continuously monitor campaign KPIs such as ROAS, ACOS, CTR, and conversions. Conduct bid adjustments, keyword research, and ad copy testing to improve campaign outcomes.

E-commerce Strategy:
Develop a comprehensive advertising strategy aligned with business goals and seasonal trends.
Collaborate with the product and pricing teams to ensure competitive positioning.

Reporting & Analytics:
Generate detailed performance reports highlighting key metrics and actionable insights. Utilize data to identify opportunities for growth and scaling campaigns.

Stakeholder Collaboration:
Work closely with the creative team to design engaging ad assets that resonate with target audiences. Partner with e-commerce platform account managers to stay updated on the latest tools and ad formats.

Market Research:
Conduct competitive analysis to benchmark performance and refine strategies.Stay informed about industry trends, platform updates, and emerging e-commerce advertising opportunities.

You will be successful if you have :
Experience: 3+ years in performance marketing, specifically managing Amazon Ads, Flipkart Ads, or equivalent e-commerce platforms.
Technical Skills: Proficiency in campaign management tools such as Amazon Advertising Console and Flipkart Ads Manager.
Analytical Skills: Strong ability to analyze campaign performance data and drive insights for optimization.
E-commerce Knowledge: Deep understanding of online marketplaces, product ranking algorithms, and consumer buying behavior.
Tools: Expertise in using Excel/Google Sheets, Google Analytics, and reporting dashboards. Communication: Excellent written and verbal communication skills for stakeholder collaboration and reporting.