TE Connectivity - Strategic Marketing Analyst (7-10 yrs)

About the job:

At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.

Job Overview:

- Conduct comprehensive market research to identify and analyze market trends, customer needs, and competitive landscape.

- Develop and refine target customer profiles based on firmographics and behavioral data.

- Identify and evaluate potential applications for products with a focus on high-growth opportunities.

- Track and measure the performance of marketing campaigns, utilizing analytics tools to gather and interpret data.

- Implement reporting automation to streamline the process of campaign performance measurement and to provide real-time insights.

- Prepare regular reports and presentations for the marketing team and senior management.

What Your Background Should Look Like?

- Bachelor's / Master's degree in Marketing, Business Administration, or a related field.

- At least 7 years of experience in market research, preferably in a B2B environment.

- Strong analytical skills with the ability to interpret complex data and draw actionable conclusions.

- Experience with data visualization and reporting tools, including Tableau, Power BI, or similar.

- Proficiency in marketing analytics tools (e.g., Salesforce, Google Analytics).

- Excellent written and verbal communication skills.

Competencies:

- Values: Integrity, Accountability, Inclusion, Innovation, Teamwork

About Te Connectivity:

TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future.

Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology and more.

With more than 85,000 employees, including 8,000 engineers, working alongside customers in approximately 140 countries.

TE ensures that EVERY CONNECTION COUNTS.