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STRATEGIC MARKETING ANALYST
2-4 years
Bangalore / Bengaluru
1 vacancy
STRATEGIC MARKETING ANALYST
TE Connectivity
posted 1d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Conduct comprehensive market research to identify and analyze market trends, customer needs, and competitive landscape.
- Develop and refine target customer profiles based on firmographics and behavioral data.
- Identify and evaluate potential applications for products with a focus on high-growth opportunities.
- Track and measure the performance of marketing campaigns, utilizing analytics tools to gather and interpret data.
- Implement reporting automation to streamline the process of campaign performance measurement and to provide real-time insights.
- Prepare regular reports and presentations for the marketing team and senior management.
- Bachelors degree in Marketing, Business Administration, or a related field.
- At least 7 years of experience in market research, preferably in a B2B environment.
- Strong analytical skills with the ability to interpret complex data and draw actionable conclusions.
- Experience with data visualization and reporting tools, including Tableau, Power BI, or similar.
- Proficiency in marketing analytics tools (e. g. , Salesforce, Google Analytics).
- Excellent written and verbal communication skills.
ABOUT TE CONNECTIVITY
TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology and more. With more than 85, 000 employees, including 8, 000 engineers, working alongside customers in approximately 140 countries. TE ensures that EVERY CONNECTION COUNTS. Learn more at www. te. com and on LinkedIn , Facebook , WeChat, Instagram and X (formerly Twitter).
Employment Type: Full Time, Permanent
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TE Connectivity Benefits
Health & Safety Diverse and Inclusive Professional Growth Trainings Employee Resource Groups Pay Transparency and Equity 
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TE Connectivity Bangalore / Bengaluru Office Locations
Karnataka 560066
Karnataka 562129
