Market Research Analyst

• Conduct primary and secondary research to gather data on market conditions, consumer behavior,
• and industry trends.
• Use a variety of methods including surveys, interviews, focus groups, and data analysis tools.
• Analyze data to identify market trends, opportunities, and threats.
• Provide insights and recommendations based on research findings to support business strategies
• and decision-making.
• Monitor and analyze competitors activities, products, and market positioning.
• Prepare detailed reports on competitive landscape and market dynamics.
• Identify customer needs and preferences through research and data analysis.
• Develop customer personas and segmentation strategies.
• Prepare comprehensive reports and presentations to communicate research findings and insights
• to stakeholders.
• Present data and insights in a clear and concise manner to support marketing and business
• development initiatives.
• Work closely with marketing, product development, sales, and other departments to align research
• findings with business objectives.
• Collaborate with external research agencies and vendors when necessary.

• Bachelor s degree in Marketing, Business, Economics, Statistics, or a related field.
• Strong analytical and critical thinking skills.
• Proficiency in data analysis tools and software (e.g., SPSS, SAS, R, Excel).
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Strong attention to detail and organizational skills.

Company Overview

Started in 2005, Tarams is a Product Engineering company bridging the gap between ideas and thriving digital ecosystems. Our expertise in Product Engineering and Data Engineering Data Science has been instrumental in helping our diverse partners from dynamic startups to renowned enterprises in delivering effective results.