Business Development Representative - B2B SaaS (1-5 yrs)

Mandatory:

- Strong Sales / Business Development profile from B2B SaaS background

- Must have 1+ YOE in a Sales role for Tech / SaaS solutions

- Must have 1+ YOE in Outbound sales for US / European markets

- Must have experience in Outbound cold calling / emailing for lead generation

- Must have worked on Prospecting tools (like Apollo, ZoomInfo, Tracxn, Clay, Sales Navigator etc.)

- B2B Saas Companies only

- Must be graduated after 2018-2019

- Must not be more than 29 years old

- Target Companies - Rippling, zycus, 6sense, Browserstack, Moengage, Outplay, Paperflite, Revenuehero,

Rocketium, Sprinto, SuperOps, Whatfix, Lead Squared, Interviewbit, Kissflow

Preferred:

- Graduates from a Tier 1 or Tier 2 college

- Early stage / Mid-Sized Startup experience is highly preferred

Role & Responsibilities :

- We are building our founding team and are looking for folks who are excited to get their hands dirty in a 0 to 1 journey.

- If you are expecting a fully working playbook that you can execute upon, Zenskar is probably not the right fit for you at this point.

- However, if you are excited about creating the playbook from scratch and scaling the existing playbook, we would love to hear from you. You will directly work with the founders.

- Outbound sales are critical to generating meetings with qualified prospects. You will lay the foundation for and execute upon our outbound sales strategy.

- The primary objective is to generate leads and setup meetings with qualified prospects by optimizing our outbound sales machinery - iterating on channels, messaging, ICP (ideal customer profile), tooling etc.

Outbound prospecting :

- Find leads from databases (Apollo, ZoomInfo, Tracxn, Clay, Sales Navigator etc.)

- Reach out to them (manual + automated) via different channels (email, LinkedIn, cold calling, etc.) to generate new sales opportunities

- Identify the needs of prospects, and build long-term, trusting relationships with to qualify leads as sales opportunities

Iterate to maximize qualified meetings set up :

- Experiment with different databases

- Experiment with messaging, level of personalization, length of sequences etc.

- Experiment with channels (email, LinkedIn, cold calls etc.)

- Experiment with different types of collateral

- Experiment with recipient being targeted - industry, persona, intent signals etc.

- Loop in feedback from prospect responses to emails and cold calls to refine messaging further

Inbound follow-ups :

- Respond to inbound leads and automate follow up communication; iterate on messaging/channels to maximize conversion rate

- Run custom campaigns e.g., writing to VCs for intros to their portfolio companies, writing to conference attendees, scraping forums and job descriptions for relevant leads etc.

Owning the CRM :

- Create and update leads, set up pipelines, email templates, and automations. Fully utilize CRM capabilities to nurture leads and deliver timely and relevant content

Ideal Candidate :

- 1+ year of experience working as a business development representative (or other relevant roles) at a B2B SaaS company.

- Solid hustle and entrepreneurial mindset; Thrive under the uncertainty that comes with an early-stage setup.

- Excellent written and oral communication skills.

- Experience working with CRM, lead databases, sales engagement tools, ChatGPT, etc.

- Familiarity with CRM systems and proficiency in managing leads, pipelines, and automations

- Willingness to get your hands dirty and do the grunt work in the early days

- Strong first principles understanding of business fundamentals; Ability to empathize with the end user, and understand their pain points; Ability to understand the product at a granular level

- Comfortable working late at night to ensure sufficient overlap with US prospects

- Self-driven individual with high ownership and strong work ethic

- Ability to build, manage and motivate a team

- Not taking yourself too seriously :)