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5 SurveyVista Jobs

Senior Marketing Associate/Manager

SurveyVista

2-5 years

Ahmedabad

1 vacancy

SurveyVista

posted 6mon ago

Job Role Insights

Key skills for the job

Content Writing Digital Marketing Salesforce Social Media Marketing Market Research Analytical Chemistry

+ 3 more

Job Description

As a Marketing Expert, you will be a key driver in expanding our market reach, promoting our products & services, and executing lead generation strategies. This role requires a professional with a strong blend of content writing, marketing, and experience in lead-generation activities for software products across global markets. The ideal candidate will possess creativity, strategic thinking, and a proven track record of driving business growth.

Key Responsibilities:

Content Creation:
- Create compelling and engaging content for various channels, including blogs, social media, website, and marketing collateral.
- Develop content that effectively communicates the value proposition and benefits of our products/services.
- Create effective sales collateral, presentations, and proposals to support the sales team.
Lead Generation to enable software sales:
- Implement lead generation strategies to identify and qualify potential clients.
- Align strategies to excite, nurture and convert leads.
Marketing Campaigns:
- Plan and execute marketing campaigns across digital and traditional channels including webinars, conferences, LinkedIn, and blogs
- Monitor and analyze campaign performance, adjusting strategies for optimal results.
Collaboration with Cross-functional Teams:
- Collaborate with product development, sales, and other teams to align marketing efforts with product updates and business goals.
- Ensure consistent messaging across all communication channels.
Market Analysis and Strategy:
- Conduct market research to identify opportunities, trends, and competitive landscapes.

Qualifications and Skills:

Bachelor s degree in Marketing, Business, or a related field.
Proven experience (2+ years) in marketing of software products to companies; Have experience generating leads across different segments and geographies
Strong content writing skills with the ability to create engaging and persuasive content.
Knowledge of digital marketing strategies and tools.
Experience in lead generation and helping convert leads into sales opportunities.
Self-starter who enjoys learning and has strong interpersonal and communication skills.
Analytical mindset with the ability to interpret data and adjust strategies accordingly.
Familiarity with CRM systems (Salesforce preferred) and marketing automation tools is a plus.

Employment Type: Full Time, Permanent

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