Manager - Market Research

Job Summary:

Detail-oriented market Research Analyst. Will be responsible for conducting comprehensive analytics to support our strategic decision-making processes. This role involves analyzing market trends, identifying opportunities, and providing actionable insights to drive our business growth.

Areas Of Responsibility:

Data Analysis:

Gather, organize, and analyse data from various sources, including industry reports like IQVIA/ SMSRC/ AIOCD to derive actionable insights to understand market dynamics, competitive landscapes, and emerging market segments.

Competitive Intelligence:

Monitor competitors' activities and track their market performance. Provide regular updates and competitive analysis reports to support strategic decision-making.

Product Analysis:

Evaluate the performance of key companies and successful products in the market. Assess factors affecting product success, such as pricing, market positioning, and customer feedback.

Trends Identification:

Stay updated on pharmaceutical industry trends, regulatory changes, and healthcare policies. Translate these trends into opportunities and risks for the organization.

Strategic Recommendations:

Collaborate with cross-functional teams to provide strategic recommendations based on research findings. Help in developing marketing and business strategies

WHO YOU ARE:

Education: B.Pharma + MBA

Experience: 3-5 years of experience in market research, ideally within the pharmaceutical industry.

Experience with product management or sales force analytics preferred

Knowledge of pharmaceutical market dynamics and regulatory environment.

Strong analytical abilities with proficiency in Excel and data visualization

Experience with Power BI is advantageous

Job Location: Sun House, Mumbai