Sugar.fit - Category Manager (3-5 yrs)

Category Manager

About Us:

- Founded in 2021, Sugarfit provides a "Personalized evidence-based path to Type 2 and Pre-Diabetes Reversal & management".

- Sugarfit leverages a precision health platform combining CGM sensors, Machine Learning, and Medical Science to improve human metabolic health and reverse chronic disease through precision nutrition, progressive fitness and behavioral health advice.

- We are backed by Cure.fit, Tanglin Venture Partners and Endiya Partners with $20M + with various rounds of funding.

Position Overview:

- The Category Executive will be responsible for overseeing all aspects of category management within the e-commerce business for Sugar.fit, focusing on both quick commerce & D2C Platform.

- The ideal candidate will possess a strong background in Q-comm, E-comm or D2C companies and have experience scaling businesses on similar platforms.

- The role will have an 80% emphasis on Q-comm and 20% on D2C.

Budget : 15 -18lpa (based on interview)

Key Responsibilities:

Strategic Growth:

- Develop and implement strategies to drive growth and maximize sales on platforms like Zepto, Swiggy, Blinkit, Bigbasket, Amazon, D2C and other new retail platforms, with a higher emphasis on marketplaces.

Product Management:

- Oversee the product catalog, ensuring that listings are accurate, optimized for search, and visually appealing.

Data Analysis:

- Analyze sales data, market trends, and competitor activity to identify opportunities for growth and areas for improvement.

Promotions and Revenue Planning:

- Plan and execute promotional campaigns, including pricing strategies, discounts, and advertising to boost visibility and sales.

Inventory Management:

- Collaborate with the supply chain team to ensure adequate stock levels and manage inventory efficiently across all platforms.

Customer Feedback:

- Monitor customer reviews and feedback to continuously improve product offerings and customer satisfaction.

Relationship Building:

- Build and maintain strong relationships with platform account managers to ensure optimal support and collaboration.

Reporting:

- Provide regular reports on sales performance, market trends, and campaign effectiveness to senior management.

User Acquisition & Retention:

- Drive new user acquisition and optimize user retention strategies to grow the customer base.

Qualifications:

- Minimum 3+ years of experience in managing and scaling brands on major q-commerce platforms.

- Proven track record of driving significant growth and achieving sales targets.

- Strong analytical skills with the ability to interpret data and make data-driven decisions.

- Proficiency in handling Shopify Websites and Analytical Tools.

- Excellent communication and negotiation skills.

- Experience with promotional planning and execution.

- Proficiency in e-commerce analytics tools and platforms.

- MBA preferred, but not mandatory.

- Must have worked on any of the following platforms Zepto, Swiggy, Blinkit, Bigbasket.

Preferred Background:

- Experience in scaling brands on similar platforms from a brand perspective.

- Strong understanding of the quick commerce landscape and consumer behavior.

- A strategic thinker with a hands-on approach.