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Senior PR manager
Steg Technologies
posted 2mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
The Role:
As a PR Manager for Stenn, you will play a pivotal role in helping us build our brand in India as we accelerate our growth in the market. You will collaborate closely with local teams in the region as well as teams across our other global markets, ensuring alignment with our overarching messaging and objectives.
This position requires a strong understanding of corporate and brand communications. You will manage a PR agency, oversee public relations campaigns for corporate announcements, host media events and develop original content and industry partnerships. Your goal is to enhance Stenns visibility, connect with SMEs, and establish us as a leader in the B2B FinTech sector.
Responsibilities:
- Collaborate with Stenn s Head of Communications and Corporate Marketing to plan and implement localised communication and PR campaigns.
- Strengthen our brand presence in India, devising strategies to position Stenn as a market leader.
- Own our narrative by proactively identifying media opportunities across various channels.
- Enhance thought leadership through the development of press releases, media alerts, and effective sell-ins.
- Create a cohesive global PR strategy while supporting local initiatives with relevant themes and content.
- Build a spokesperson network, identify key topics, and provide media training and guidance.
- Manage opportunities for the CEO and executive team during their visits to the region.
- Oversee inbound inquiries, material development, and track/report on activities monthly and quarterly.
- Cultivate relationships with technology media and influencers; manage regional PR agencies.
- Partner with content and marketing teams to promote our stance on key industry topics.
- Identify initiatives for the year-end PR calendar, including customer/media workshops, press trips, and major events.
- Support two large-scale global PR campaigns by analyzing and localizing content, creating press materials, and building targeted media contact lists.
- Partner closely with the rest of the marketing team in region
Qualifications:
- Bachelor s degree, preferably in Communications or Journalism.
- At least 5 years of PR experience, ideally within technology, the export manufacturing space or B2B space
- Strong media relationships across a diverse spectrum of outlets, from consumer to tech.
- Exceptional oral and written communication skills, with the ability to simplify complex topics and economic trends.
- A keen interest in economic trends, trade, and supporting SMEs.
- Proactive in driving communications comfortable writing, pitching, and engaging with journalists directly.
- Committed to thorough research ahead of campaign launches, including competitor analysis and positioning.
Employment Type: Full Time, Permanent
Functional Areas: Marketing
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based on 3 employees
Flexible timing
Monday to Friday
No travel
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