Social Media Manager

Marketing Strategy Development:

• Collaborate with the marketing team to design and implement innovative social media strategies that enhance brand visibility, engagement, and lead generation.
• Develop data-driven social media campaigns to attract potential customers and drive conversions.
• Analyze competitor strategies and industry trends to optimize content and marketing approaches.

Content Creation:

• Develop compelling and engaging content for various social media platforms, including Instagram, Facebook, Twitter, and LinkedIn.
• Plan and oversee the creation of high-quality visuals, videos, and written content to maximize audience engagement.
• Assist photographers and designers in planning and executing creative campaigns that showcase products, services, and unique experiences.

Social Media Management:

• Manage and maintain multiple social media accounts for different clients, ensuring timely updates and responses to customer inquiries and comments.
• Schedule and post content strategically to maximize reach and engagement.
• Monitor engagement metrics, analyze performance, and prepare reports with actionable insights for optimization.
• Engage with online communities and influencers to expand brand presence.

Lead Generation & Client Growth:

• Implement social media lead generation strategies to attract potential customers and drive inquiries or sales.
• Use paid advertising (Facebook Ads, Instagram Ads, LinkedIn Ads) to generate high-quality leads for various clients.
• Track conversion rates and optimize campaigns to improve ROI.

Brand Consistency:

• Ensure all social media content aligns with brand identity, voice, and messaging guidelines.
• Collaborate with other departments to highlight promotions, events, and special offers.
• Maintain brand integrity while handling multiple clients with unique tones and brand values.

Client Management & Reporting:

• Work with multiple clients to develop tailored social media strategies based on their business goals.
• Provide clients with detailed reports on campaign performance, engagement insights, and recommendations for improvement.
• Communicate regularly with clients to understand their needs and refine social media strategies accordingly.